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Elgiganten AB in Consumer Appliances (Sweden)

Elgiganten AB in Consumer Appliances (Sweden)

Elgiganten is set to continue operating under a price-competitive strategy in an attempt to maintain its position as the leading electronics and appliance specialist retailers chain in Sweden. The company is expected to continue recording increases in terms of the numbers of outlets in its chain and the selling space in its biggest outlets over the forecast period and the company is set to continue developing and expanding its so-called ‘megastore’ concept with new outlets in order to improve...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Major Appliances, Small Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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  • Get a detailed picture of the Consumer Appliances market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
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ELGIGANTEN AB IN CONSUMER APPLIANCES (SWEDEN)
Euromonitor International
November 2016
LIST OF CONTENTS AND TABLES
Strategic Direction
Key Facts
Summary 1 Elgiganten AB Key Facts
Summary 2 Elgiganten AB: Operational Indicators
Company Background
Chart 1 Elgiganten AB: Elgiganten in Malmö
Internet Strategy
Private Label
Summary 3 Elgiganten AB: Private Label Portfolio
Competitive Positioning
Summary 4 Elgiganten AB: Competitive Position 2016

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