Elgiganten AB in Consumer Appliances (Sweden)
Elgiganten is set to continue operating under a price-competitive strategy in an attempt to maintain its position as the leading electronics and appliance specialist retailers chain in Sweden. The company is expected to continue recording increases in terms of the numbers of outlets in its chain and the selling space in its biggest outlets over the forecast period and the company is set to continue developing and expanding its so-called ‘megastore’ concept with new outlets in order to improve...
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Major Appliances, Small Appliances.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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- Get a detailed picture of the Consumer Appliances market;
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- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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- ELGIGANTEN AB IN CONSUMER APPLIANCES (SWEDEN)
- Euromonitor International
- November 2016
- LIST OF CONTENTS AND TABLES
- Strategic Direction
- Key Facts
- Summary 1 Elgiganten AB Key Facts
- Summary 2 Elgiganten AB: Operational Indicators
- Company Background
- Chart 1 Elgiganten AB: Elgiganten in Malmö
- Internet Strategy
- Private Label
- Summary 3 Elgiganten AB: Private Label Portfolio
- Competitive Positioning
- Summary 4 Elgiganten AB: Competitive Position 2016