Drinking Milk Products in Taiwan

Drinking Milk Products in Taiwan

During the COVID-19 outbreak, there was a shift from fresh to shelf-stable dairy, with UHT milk soaring at the expense of fresh milk. This can be attributed to widespread stockpiling due to fears of supermarkets running out of supplies. COVID-19 has put pressure on dairy supply chains. With many foodservice outlets closing, and consumers stockpiling goods, fresh milk has been hit harder. In retail, the pandemic has created demand for goods that can be stored for longer, thus benefitting shelf-st...

Euromonitor International's Drinking Milk Products in Taiwan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Flavoured Milk Drinks, Milk, Milk Alternatives, Powder Milk.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Drinking Milk Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


Drinking Milk Products in Taiwan
Euromonitor International
December 2020
List OF CONTENTS AND TABLES
KEY DATA FINDINGS
2020 IMPACT
Increasing popularity of drip coffee providing a boost to fresh milk sales
Flavoured milk drink sales supported by rising interest in fresh milk tea
Wide product range and strong marketing support key to success of leading brands
RECOVERY AND OPPORTUNITIES
Balanced consumption between seasons key to developing drinking milk products
Demand for coffee milk to continue rising in line with overall coffee trend
Leading brands look to convey smaller local farmer brand image
CATEGORY DATA
Table 1 Sales of Drinking Milk Products by Category: Volume 2015-2020
Table 2 Sales of Drinking Milk Products by Category: Value 2015-2020
Table 3 Sales of Drinking Milk Products by Category: % Volume Growth 2015-2020
Table 4 Sales of Drinking Milk Products by Category: % Value Growth 2015-2020
Table 5 NBO Company Shares of Drinking Milk Products: % Value 2016-2020
Table 6 LBN Brand Shares of Drinking Milk Products: % Value 2017-2020
Table 7 Distribution of Drinking Milk Products by Format: % Value 2015-2020
Table 8 Forecast Sales of Drinking Milk Products Products by Category: Volume 2020-2025
Table 9 Forecast Sales of Drinking Milk Products Products by Category: Value 2020-2025
Table 10 Forecast Sales of Drinking Milk Products Products by Category: % Volume Growth 2020-2025
Table 11 Forecast Sales of Drinking Milk Products Products by Category: % Value Growth 2020-2025

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