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Dishwashing in Peru

Dishwashing in Peru

Hand dishwashing used to be only available in paste format until the beginning of the 21st century, but since then liquid hand dishwashing has rapidly penetrated the category due to its practicality, added-value ingredients and constant advertising and promotions. It has been advertised as more hygienic, while Procter & Gamble Perú has made strong efforts to show that only a small amount of the product can be used to wash large quantities of dishes and pans, reducing the perception of it being e...

Euromonitor International's Dishwashing in Peru market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Automatic Dishwashing, Hand Dishwashing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Dishwashing market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


DISHWASHING IN PERU
Euromonitor International
February 2018
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Liquid Dishwashers To Gain in Popularity
Income Constraints in the Country Mean Hand Dishwashing Will Remain Dominant
Hand Dishwashing A Mature Category
Competitive Landscape
Domestic Producer Has A Strong Lead
Private Label Increases Its Presence
Lack of Innovation in 2017
Category Indicators
Table 1 Household Possession of Dishwashers 2012-2017
Category Data
Table 2 Sales of Dishwashing by Category: Value 2012-2017
Table 3 Sales of Dishwashing by Category: % Value Growth 2012-2017
Table 4 NBO Company Shares of Dishwashing: % Value 2013-2017
Table 5 LBN Brand Shares of Dishwashing: % Value 2014-2017
Table 6 Forecast Sales of Dishwashing by Category: Value 2017-2022
Table 7 Forecast Sales of Dishwashing by Category: % Value Growth 2017-2022
Executive Summary
New Channels of Distribution Attract Consumers
Price-sensitive Consumers Continue To Shape the Peruvian Market
Wide Distribution and Low Prices Continue To Drive Growth of Private Label
Women Enjoying Higher Education and Leadership
Future Growth From Outside of Lima
Market Indicators
Table 8 Households 2012-2017
Market Data
Table 9 Sales of Home Care by Category: Value 2012-2017
Table 10 Sales of Home Care by Category: % Value Growth 2012-2017
Table 11 NBO Company Shares of Home Care: % Value 2013-2017
Table 12 LBN Brand Shares of Home Care: % Value 2014-2017
Table 13 Penetration of Private Label in Home Care by Category: % Value 2012-2017
Table 14 Distribution of Home Care by Format: % Value 2012-2017
Table 15 Distribution of Home Care by Format and Category: % Value 2017
Table 16 Forecast Sales of Home Care by Category: Value 2017-2022
Table 17 Forecast Sales of Home Care by Category: % Value Growth 2017-2022
Definitions
Sources
Summary 1 Research Sources

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