Market Research Logo

Dishwashing in the Netherlands

Dishwashing in the Netherlands

Increasing penetration of dishwashers in the Netherlands is benefiting dishwashing immensely especially automatic dishwashing tablets, which continued good value growth in 2017. Dishwashing additives also benefited due to the improving economic conditions as consumers have more disposable income to spend on less essential products. While this trend benefited the aforementioned subcategories, automatic dishwashing powder declined rapidly. Due to the ease of use of automatic dishwashing tablets, m...

Euromonitor International's Dishwashing in Netherlands market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Automatic Dishwashing, Hand Dishwashing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Dishwashing market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


DISHWASHING IN THE NETHERLANDS
Euromonitor International
February 2018
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Dishwashing Continues To Benefit From Increasing Dishwasher Penetration
Powder and Liquid/gel Automatic Dishwashing Tablets Dominant in the Netherlands
Average Unit Prices Increase Slightly in 2017
Competitive Landscape
Unilever Nederland BV Maintains Leading Position Despite Private Label Growth
Bluesun Holding Co Closes Gap To Unilever
Eco Brands Still Small in Dishwashing
Category Indicators
Table 1 Household Possession of Dishwashers 2012-2017
Category Data
Table 2 Sales of Dishwashing by Category: Value 2012-2017
Table 3 Sales of Dishwashing by Category: % Value Growth 2012-2017
Table 4 NBO Company Shares of Dishwashing: % Value 2013-2017
Table 5 LBN Brand Shares of Dishwashing: % Value 2014-2017
Table 6 Forecast Sales of Dishwashing by Category: Value 2017-2022
Table 7 Forecast Sales of Dishwashing by Category: % Value Growth 2017-2022
Executive Summary
Home Care Records Healthy Growth Again in 2017
Convenience Driving Sales of High-value Products
Eco Brands Push Through But Still Remain Insignificant in Home Care
Reformulations and New Entrants Common Within New Product Developments
Home Care Set To Grow Over the Forecast Period
Market Indicators
Table 8 Households 2012-2017
Market Data
Table 9 Sales of Home Care by Category: Value 2012-2017
Table 10 Sales of Home Care by Category: % Value Growth 2012-2017
Table 11 NBO Company Shares of Home Care: % Value 2013-2017
Table 12 LBN Brand Shares of Home Care: % Value 2014-2017
Table 13 Penetration of Private Label in Home Care by Category: % Value 2012-2017
Table 14 Distribution of Home Care by Format: % Value 2012-2017
Table 15 Distribution of Home Care by Format and Category: % Value 2017
Table 16 Forecast Sales of Home Care by Category: Value 2017-2022
Table 17 Forecast Sales of Home Care by Category: % Value Growth 2017-2022
Sources
Summary 1 Research Sources

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook

Share this report