Dishwashing in Indonesia

Dishwashing in Indonesia

Due to the low penetration of washing machines in Indonesia, demand for automatic dishwashing is very niche, with the availability of such products remaining extremely limited. Consequently, hand dishwashing remains the sole dishwashing category. In addition, pricing is also a factor as dishwashing machines are expensive and rarely seen in Indonesian households. Indonesians also commonly believe that washing by hand is the best way to clean dishes as it is more hygienic and effective compared to...

Euromonitor International's Dishwashing in Indonesia market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Home Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Dishwashing market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


Dishwashing in Indonesia
Euromonitor International
February 2020
List OF CONTENTS AND TABLES
HEADLINES
PROSPECTS
Hand dishwashing dominates given limited washing machine penetration
Pouches continue to attract price sensitive consumers
Urbanisation and convenience trends boost modern retailer sales
COMPETITIVE LANDSCAPE
Unilever leads sales thanks to wide product range and constant innovation
Local brands gaining share by targeting price sensitive consumers
Amway focuses on higher income consumers seeking quality and convenience
CATEGORY INDICATORS
Table 1 Household Possession of Dishwashers 2014-2019
CATEGORY DATA
Table 2 Sales of Dishwashing by Category: Value 2014-2019
Table 3 Sales of Dishwashing by Category: % Value Growth 2014-2019
Table 4 NBO Company Shares of Dishwashing: % Value 2015-2019
Table 5 LBN Brand Shares of Dishwashing: % Value 2016-2019
Table 6 Forecast Sales of Dishwashing by Category: Value 2019-2024
Table 7 Forecast Sales of Dishwashing by Category: % Value Growth 2019-2024
EXECUTIVE SUMMARY
Rising purchasing power and urbanisation fuelling demand within home care
Value for money key to attracting price sensitive Indonesian consumers
Multinationals dominate due to extensive distribution and product offers
Expansion of modern retailers boosting availability of home care products
Rising purchasing power and hygiene-awareness to boost value growth
MARKET INDICATORS
Table 8 Households 2014-2019
MARKET DATA
Table 9 Sales of Home Care by Category: Value 2014-2019
Table 10 Sales of Home Care by Category: % Value Growth 2014-2019
Table 11 NBO Company Shares of Home Care: % Value 2015-2019
Table 12 LBN Brand Shares of Home Care: % Value 2016-2019
Table 13 Penetration of Private Label in Home Care by Category: % Value 2014-2019
Table 14 Distribution of Home Care by Format: % Value 2014-2019
Table 15 Distribution of Home Care by Format and Category: % Value 2019
Table 16 Forecast Sales of Home Care by Category: Value 2019-2024
Table 17 Forecast Sales of Home Care by Category: % Value Growth 2019-2024
SOURCES
Summary 1 Research Sources

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