Direct Selling in Georgia
For more than a decade up to 2017, direct selling was concentrated on beauty and personal care, where Avon Products, Oriflame Cosmetics and Faberlic mostly made up the leading companies. No other types of products became popular through this channel. The most probable explanations for the dominance of beauty and personal care is that the products offered are quite affordable and engagement in direct selling does not require a strong skill set for those taking part in sales. The dominance of beau...
Euromonitor International's Direct Selling in Georgia report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.
Product coverage: Apparel and Footwear Direct Selling, Beauty and Personal Care Direct Selling, Consumer Appliances Direct Selling, Consumer Electronics Direct Selling, Consumer Healthcare Direct Selling, Food and Drink Direct Selling, Home Care Direct Selling, Home Improvement and Gardening Direct Selling, Housewares and Home Furnishings Direct Selling, Media Products Direct Selling, Other Direct Selling, Personal Accessories and Eyewear Direct Selling, Pet Care Direct Selling, Traditional Toys and Games Direct Selling, Video Games Hardware Direct Selling.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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