Digestive Remedies in Guatemala
As consumers return to normal food and eating habits outside the home, demand for digestive remedies has recovered with current value sales surpassing pre-pandemic levels in 2022. Diarrhoeal remedies is among the most dynamic subcategories helping to fuel a recovery in value sales. Bayer SA has made considerable investments enabling a recovery in volume sales through trade marketing, advertising and sales promotions. Moreover, digestive remedies is reaping the benefits of the considerable innova...
Euromonitor International's Digestive Remedies in Guatemala report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021, allowing you to identify the sectors driving growth. Forecasts to 2026 illustrate how the market is set to change.
Product coverage: Diarrhoeal Remedies, IBS Treatments, Indigestion and Heartburn Remedies, Laxatives, Motion Sickness Remedies, Paediatric Digestive Remedies.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Digestive Remedies market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
- Digestive Remedies in Guatemala
- Euromonitor International
- October 2022
- List Of Contents And Tables
- DIGESTIVE REMEDIES IN GUATEMALA
- KEY DATA FINDINGS
- 2022 DEVELOPMENTS
- Digestive remedies sales rebound to rise above pre-pandemic sales levels
- Pepto-Bismol retains leading brand position
- Bayer adopts marketing strategy to promote whole Alka Seltzer family
- PROSPECTS AND OPPORTUNITIES
- Digestive remedies category will continue developing positively
- Bayer will continue to invest to assert its lead in the category
- Natural remedies could develop in digestive remedies
- CATEGORY DATA
- Table 1 Sales of Digestive Remedies by Category: Value 2017-2022
- Table 2 Sales of Digestive Remedies by Category: % Value Growth 2017-2022
- Table 3 NBO Company Shares of Digestive Remedies: % Value 2018-2022
- Table 4 LBN Brand Shares of Digestive Remedies: % Value 2019-2022
- Table 5 Forecast Sales of Digestive Remedies by Category: Value 2022-2027
- Table 6 Forecast Sales of Digestive Remedies by Category: % Value Growth 2022-2027
- CONSUMER HEALTH IN GUATEMALA
- EXECUTIVE SUMMARY
- Consumer health in 2022: The big picture
- 2022 key trends
- Competitive landscape
- Retailing developments
- What next for consumer health?
- MARKET INDICATORS
- Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2017-2022
- Table 8 Life Expectancy at Birth 2017-2022
- MARKET DATA
- Table 9 Sales of Consumer Health by Category: Value 2017-2022
- Table 10 Sales of Consumer Health by Category: % Value Growth 2017-2022
- Table 11 NBO Company Shares of Consumer Health: % Value 2018-2022
- Table 12 LBN Brand Shares of Consumer Health: % Value 2019-2022
- Table 13 Penetration of Private Label by Category: % Value 2017-2022
- Table 14 Distribution of Consumer Health by Format: % Value 2017-2022
- Table 15 Distribution of Consumer Health by Format and Category: % Value 2022
- Table 16 Forecast Sales of Consumer Health by Category: Value 2022-2027
- Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2022-2027
- APPENDIX
- OTC registration and classification
- Vitamins and dietary supplements registration and classification
- Self-medication/self-care and preventive medicine
- Switches
- DISCLAIMER
- DEFINITIONS
- SOURCES
- Summary 1 Research Sources
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