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Depilatories in Pakistan

Depilatories in Pakistan

Beauty salon culture in Pakistan is widely popular among women where a professional is contracted to provide all beauty treatments and services including body hair removal. However, women from middle to lower income households, most of whom are conservative and/or religious, are still not open to the idea of getting waxed in intimate areas in salons and hence, prefer to do the hair removal at home. Moreover, since waxing is a painful process, most women are reluctant to wax their intimate areas.

Euromonitor International's Depilatories in Pakistan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Hair Removers/Bleaches, Women's Pre-Shave, Women's Razors and Blades.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Depilatories market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


Depilatories in Pakistan
Euromonitor International
June 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Growing Need for Convenience and Quick Solutions Will Boost Sales of Depilatories
Women's Razors and Blades To Experience Slow Adoption Due To Cultural Taboos
Growing Participation of Women in Workforce Will Contribute To Growth of Depilatories
Competitive Landscape
Veet Led the Category With A Significant Value Share in 2018
International Players Dominate the Category Due To Better Distribution and Marketing
Category Data
Table 1 Sales of Depilatories by Category: Value 2013-2018
Table 2 Sales of Depilatories by Category: % Value Growth 2013-2018
Table 3 NBO Company Shares of Depilatories: % Value 2014-2018
Table 4 LBN Brand Shares of Depilatories: % Value 2015-2018
Table 5 Forecast Sales of Depilatories by Category: Value 2018-2023
Table 6 Forecast Sales of Depilatories by Category: % Value Growth 2018-2023
Executive Summary
Empowered, Independent Women in Urban Cities Drive Skin Care Growth in 2018
Infiltration of Imported Brands and Foreign Trends Help Evolve Consumer Preferences
International Brands Dominate Skin Care in Pakistan
All-in-one, Multi-purpose and Compact Skus Remain Focus of Npd in Skin Care
Expanding Modern Retail and Shifting Preference in Favour of Brands Will Drive Future Growth
Market Data
Table 7 Sales of Beauty and Personal Care by Category: Value 2013-2018
Table 8 Sales of Beauty and Personal Care by Category: % Value Growth 2013-2018
Table 9 GBO Company Shares of Beauty and Personal Care: % Value 2014-2018
Table 10 NBO Company Shares of Beauty and Personal Care: % Value 2014-2018
Table 11 LBN Brand Shares of Beauty and Personal Care: % Value 2015-2018
Table 12 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2013-2018
Table 13 Distribution of Beauty and Personal Care by Format: % Value 2013-2018
Table 14 Distribution of Beauty and Personal Care by Format and Category: % Value 2018
Table 15 Forecast Sales of Beauty and Personal Care by Category: Value 2018-2023
Table 16 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources

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