Danone de México SA de CV in Soft Drinks (Mexico)
Danone de México SA de CV is primarily a leading company within dairy products. Its importance in soft drinks comes from its strong position in bottled water, where its successful Bonafont brand leads volume sales. Under the slogan “el agua ligera” or “light water”, the company has enjoyed the strongest leading position amongst branded waters for years and has managed to add to its portfolio. Due to its portfolio widening, the slogan for all Bonafont products has changed to “Bebidas saludables”
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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