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Credit Cards in Greece

Credit Cards in Greece

As Greek consumers gain further confidence in paying for goods, either in store-based retailers or online, with financial cards, primarily driven by the popularity of debit cards, they are also applying for an increasing number of credit cards. This trend helped to drive the impressive growth in the number of credit cards in circulation in 2019. Increasing familiarity with the benefits of using credit cards, rather than paying immediately for certain goods or services through debit, is encouragi...

Euromonitor International's Credit Card Transactions in Greece report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.

Product coverage: Commercial Credit Card Transactions, Personal Credit Card Transactions.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Credit Card Transactions market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


Credit Cards in Greece
Euromonitor International
October 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Increasing Familiarity With Card Usage Encourages Greater Interest in Credit Cards for Smaller Purchases
More Cautious Approach by Both Banks and Consumers Regarding Issuing of and Adoption of Credit Cards
Strong Growth Performance for Commercial Credit Cards As Banks Target Smaller Companies To Expand Target Audience
Competitive Landscape
No Change in Rankings But American Express Causes Problems for Alpha Bank in Commercial Credit Cards
Further Expansion of Portfolio for Piraeus Bank To Capitalise on Growing Demand for Commercial Credit Cards
Rewards and Loyalty Schemes Incentivise Greater Use of Credit Cards
Category Data
Table 1 Credit Cards: Number of Cards in Circulation 2014-2019
Table 2 Credit Cards Transactions 2014-2019
Table 3 Credit Cards in Circulation: % Growth 2014-2019
Table 4 Credit Cards Transactions: % Growth 2014-2019
Table 5 Commercial Credit Cards: Number of Cards in Circulation 2014-2019
Table 6 Commercial Credit Cards Transactions 2014-2019
Table 7 Commercial Credit Cards in Circulation: % Growth 2014-2019
Table 8 Commercial Credit Cards Transactions: % Growth 2014-2019
Table 9 Personal Credit Cards: Number of Cards in Circulation 2014-2019
Table 10 Personal Credit Cards Transactions 2014-2019
Table 11 Personal Credit Cards in Circulation: % Growth 2014-2019
Table 12 Personal Credit Cards Transactions: % Growth 2014-2019
Table 13 Credit Cards: Number of Cards by Issuer 2014-2018
Table 14 Credit Cards: Number of Cards by Operator 2014-2018
Table 15 Credit Cards Payment Transaction Value by Issuer 2014-2018
Table 16 Credit Cards Payment Transaction Value by Operator 2014-2018
Table 17 Commercial Credit Cards: Number of Cards by Issuer 2014-2018
Table 18 Commercial Credit Cards: Number of Cards by Operator 2014-2018
Table 19 Commercial Credit Cards Payment Transaction Value by Issuer 2014-2018
Table 20 Commercial Credit Cards Payment Transaction Value by Operator 2014-2018
Table 21 Personal Credit Cards: Number of Cards by Issuer 2014-2018
Table 22 Personal Credit Cards: Number of Cards by Operator 2014-2018
Table 23 Personal Credit Cards Payment Transaction Value by Issuer 2014-2018
Table 24 Personal Credit Cards Payment Transaction Value by Operator 2014-2018
Table 25 Forecast Credit Cards: Number of Cards in Circulation 2019-2024
Table 26 Forecast Credit Cards Transactions 2019-2024
Table 27 Forecast Credit Cards in Circulation: % Growth 2019-2024
Table 28 Forecast Credit Cards Transactions: % Growth 2019-2024
Table 29 Forecast Commercial Credit Cards: Number of Cards in Circulation 2019-2024
Table 30 Forecast Commercial Credit Cards Transactions 2019-2024
Table 31 Forecast Commercial Credit Cards in Circulation: % Growth 2019-2024
Table 32 Forecast Commercial Credit Cards Transactions: % Growth 2019-2024
Table 33 Forecast Personal Credit Cards: Number of Cards in Circulation 2019-2024
Table 34 Forecast Personal Credit Cards Transactions 2019-2024
Table 35 Forecast Personal Credit Cards in Circulation: % Growth 2019-2024
Table 36 Forecast Personal Credit Cards Transactions: % Growth 2019-2024
Executive Summary
Card Usage Continues To Gain in Popularity Driven by Debit Cards
Psd2 Is Likely To Shake Up Payment Landscape and Break Up Monopoly of Major Banks
Contactless Payments and M-commerce Offer Innovative Payment Methods for Tech-savvy Consumers
Major Banks Could Experience Increase Competition From Fintech Companies
M-commerce To Double in Value Over Forecast Period As Mobile Proximity Payments Comes To the Fore
Market Indicators
Table 37 Number of POS Terminals: Units 2014-2019
Table 38 Number of ATMs: Units 2014-2019
Table 39 Value Lost to Fraud 2014-2019
Table 40 Card Expenditure by Location 2019
Table 41 Financial Cards in Circulation by Type: % Number of Cards 2014-2019
Table 42 Domestic versus Foreign Spend 2019
Market Data
Table 43 Financial Cards by Category: Number of Cards in Circulation 2014-2019
Table 44 Financial Cards by Category: Number of Accounts 2014-2019
Table 45 Financial Cards Transactions by Category: Value 2014-2019
Table 46 Financial Cards by Category: Number of Transactions 2014-2019
Table 47 Consumer Payments by Category: Value 2014-2019
Table 48 Consumer Payments by Category: Number of Transactions 2014-2019
Table 49 M-Commerce by Category: Value 2014-2019
Table 50 M-Commerce by Category: % Value Growth 2014-2019
Table 51 Financial Cards: Number of Cards by Issuer 2014-2018
Table 52 Financial Cards: Number of Cards by Operator 2014-2018
Table 53 Financial Cards: Card Payment Transactions Value by Operator 2014-2018
Table 54 Financial Cards: Card Payment Transactions Value by Issuer 2014-2018
Table 55 Forecast Financial Cards by Category: Number of Cards in Circulation 2019-2024
Table 56 Forecast Financial Cards by Category: Number of Accounts 2019-2024
Table 57 Forecast Financial Cards Transactions by Category: Value 2019-2024
Table 58 Forecast Financial Cards by Category: Number of Transactions 2019-2024
Table 59 Forecast Consumer Payments by Category: Value 2019-2024
Table 60 Forecast Consumer Payments by Category: Number of Transactions 2019-2024
Table 61 Forecast M-Commerce by Category: Value 2019-2024
Table 62 Forecast M-Commerce by Category: % Value Growth 2019-2024
Sources
Summary 1 Research Sources

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