Controladora Comercial Mexicana SAB de CV in Retailing (Mexico)
Controladora Comercial Mexicana’s strategy is now focused on the development of its supermarket formats Fresko, Sumesa and City Market. These chains target upper-mid and high-income consumers through an assortment of high quality fresh produce and a variety of gourmet and imported products. In addition to the geographical expansion of its supermarkets, the company will also focus on e-commerce and home delivery solutions over the next few years.
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