The efforts of consumers burdened by sanctions have resulted in a cohort of smart, sophisticated shoppers. With the anticipated easing of sanctions, consumers now look forward to retailers’ shelves stocked with high-quality Western goods. Young consumers and the growing middle class are expected to drive increased levels of online shopping as well as drive demand for branded personal products and luxury goods. Shopping malls are replacing bazaars as the place to shop for Iran’s modern consumers.
Euromonitor's Consumer Lifestyles in Iran report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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Get a detailed picture of the Consumer Lifestyles market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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