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Consumer Health in Mexico

Consumer Health in Mexico

Consumer health in Mexico registered a solid performance in 2019, with growth in total current value sales equalling that recorded in 2018 and surpassing the review period CAGR. Population growth and rising health-consciousness among Mexicans continued to underpin the expansion of the market as a whole, though the twin demographic trends of population ageing and falling birth rates brought mixed results for individual categories. Demand was also sustained by the country’s strong culture of self-...

Euromonitor International's Consumer Health in Mexico report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Allergy Care, Herbal/Traditional Products, OTC, Paediatric Consumer Health, Sports Nutrition, Vitamins and Dietary Supplements, Weight Management and Wellbeing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Consumer Health market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


Consumer Health in Mexico
Euromonitor International
October 2019
LIST OF CONTENTS AND TABLES
Executive Summary
Population Growth and Rising Health-consciousness Underpin Market Expansion
Demographic and Lifestyle Trends Drive Demand in Key Categories
Segmentation Remains A Key Strategy As Competition Intensifies
Direct Selling Remains the Leading Consumer Health Distribution Channel
Steady Expansion of Consumer Health Set To Continue
Market Indicators
Table 1 Consumer Expenditure on Health Goods and Medical Services: Value 2014-2019
Table 2 Life Expectancy at Birth 2014-2019
Market Data
Table 3 Sales of Consumer Health by Category: Value 2014-2019
Table 4 Sales of Consumer Health by Category: % Value Growth 2014-2019
Table 5 NBO Company Shares of Consumer Health: % Value 2015-2019
Table 6 LBN Brand Shares of Consumer Health: % Value 2016-2019
Table 7 Distribution of Consumer Health by Format: % Value 2014-2019
Table 8 Distribution of Consumer Health by Format and Category: % Value 2019
Table 9 Forecast Sales of Consumer Health by Category: Value 2019-2024
Table 10 Forecast Sales of Consumer Health by Category: % Value Growth 2019-2024
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Definitions
Sources
Summary 1 Research Sources
Headlines
Prospects
Ibuprofen Increasingly Favoured for Its Multiple Benefits
Herbal/traditional Topical Analgesics Made With Arnica Gain Popularity
Combination Products Perform Well As Consumers Seek More Effective Pain Relief
Competitive Landscape
Aggressive Advertising Strategy Helps Bayer Maintain Overall Lead
Laboratorios Liomont Launches Combination Product Analgen Fem
Promotional Campaign Emphasises Anti-inflammatory Effect of Dolo-neurobion
Category Data
Table 11 Sales of Analgesics by Category: Value 2014-2019
Table 12 Sales of Analgesics by Category: % Value Growth 2014-2019
Table 13 NBO Company Shares of Analgesics: % Value 2015-2019
Table 14 LBN Brand Shares of Analgesics: % Value 2016-2019
Table 15 Forecast Sales of Analgesics by Category: Value 2019-2024
Table 16 Forecast Sales of Analgesics by Category: % Value Growth 2019-2024
Headlines
Prospects
Sleep Aids Set To Show Improved Performance As Incidence of Insomnia Rises
Herbal/traditional Products Continue To Dominate the Category
Distribution Remains Concentrated in Health and Beauty Specialist Retailers
Competitive Landscape
Genomma Remains Dominant Thanks To Success of Dalay Brand
Nytol Continues To Enjoy Strong Promotional Support
Marketing Activities for Simplex Focus on Its Capacity To Reduce Stress
Category Data
Table 17 Sales of Sleep Aids: Value 2014-2019
Table 18 Sales of Sleep Aids: % Value Growth 2014-2019
Table 19 NBO Company Shares of Sleep Aids: % Value 2015-2019
Table 20 LBN Brand Shares of Sleep Aids: % Value 2016-2019
Table 21 Forecast Sales of Sleep Aids: Value 2019-2024
Table 22 Forecast Sales of Sleep Aids: % Value Growth 2019-2024
Headlines
Prospects
Convenience and Efficacy Factors Continue To Drive Demand for Combination Products
Medicated Confectionery Maintains Broader Appeal Than Other Categories
Distribution Via Convenience Stores Set To Continue Improving
Competitive Landscape
Mondelez Continues To Lead Thanks To Enduring Popularity of Its Halls Brand
Sanofi-aventis and Reckitt Benckiser Launch Brand Extensions
New Entrants Struggle To Gain Ground in A Highly Competitive Category
Category Data
Table 23 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2014-2019
Table 24 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2014-2019
Table 25 NBO Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2015-2019
Table 26 LBN Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2016-2019
Table 27 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2019-2024
Table 28 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2019-2024
Headlines
Prospects
Falling Birth Rates Set To Temper Expansion of Paediatric Dermatologicals
Single-dose Pessary Formats Gain Ground in Vaginal Antifungals
Topical Antifungals Continues To Benefit From High Incidence of Fungal Foot Infections
Competitive Landscape
Genomma Maintains Strong Lead With Wide Portfolio
Complete Product Range A Key Factor in Success of Herklin
Nartex Increases Promotional Support for Its Narhemo Brand
Category Data
Table 29 Sales of Dermatologicals by Category: Value 2014-2019
Table 30 Sales of Dermatologicals by Category: % Value Growth 2014-2019
Table 31 NBO Company Shares of Dermatologicals: % Value 2015-2019
Table 32 LBN Brand Shares of Dermatologicals: % Value 2016-2019
Table 33 LBN Brand Shares of Hair Loss Treatments: % Value 2016-2019
Table 34 Forecast Sales of Dermatologicals by Category: Value 2019-2024
Table 35 Forecast Sales of Dermatologicals by Category: % Value Growth 2019-2024
Headlines
Prospects
Diarrhoeal Remedies and Antacids Set To Remain Largest Categories in Value Terms
Herbal/traditional Laxatives Continue To Gain Popularity
Motion Sickness Remedies Face Growing Threat From Natural Alternatives
Competitive Landscape
Success of Electrolit Brand Ensures Continued Leadership of Pisa Laboratorios
Coca-Cola Launches Diarrhoeal Remedies Brand Isolite
Marketing Strategy for Antacids Brand Picot Remains Focused on Its Mexican Origins
Category Data
Table 36 Sales of Digestive Remedies by Category: Value 2014-2019
Table 37 Sales of Digestive Remedies by Category: % Value Growth 2014-2019
Table 38 NBO Company Shares of Digestive Remedies: % Value 2015-2019
Table 39 LBN Brand Shares of Digestive Remedies: % Value 2016-2019
Table 40 Forecast Sales of Digestive Remedies by Category: Value 2019-2024
Table 41 Forecast Sales of Digestive Remedies by Category: % Value Growth 2019-2024
Headlines
Prospects
Rising Air Pollution in Cities Boosts Development of Allergy Eye Care
Standard Eye Care Set To Remain Largest Category in Value Terms
Eye Drops Expected To Remain the Most Popular Format
Competitive Landscape
Laboratorios Sophia Maintains Overall Lead in Eye Care
Promotional Activities for Nazil Ofteno Continue To Target Young Adults
Demand for Private Label Eye Care Products Remains Strong
Category Data
Table 42 Sales of Eye Care by Category: Value 2014-2019
Table 43 Sales of Eye Care by Category: % Value Growth 2014-2019
Table 44 NBO Company Shares of Eye Care: % Value 2015-2019
Table 45 LBN Brand Shares of Eye Care: % Value 2016-2019
Table 46 Forecast Sales of Eye Care by Category: Value 2019-2024
Table 47 Forecast Sales of Eye Care by Category: % Value Growth 2019-2024
Headlines
Prospects
Divergent Smoking Trends Bode Well for Nrt Smoking Cessation Aids
Growing Use of E-vapour Products Continues To Temper Demand
Nrt Smoking Cessation Aids Set To Remain A Niche Category
Competitive Landscape
Niqüitin Brand Continues To Dominate Nrt Smoking Cessation Aids
Potential for New Entries Remains Low
Internet Retailing Likely To Make Further Gains in Distribution
Category Data
Table 48 Sales of NRT Smoking Cessation Aids by Category: Value 2014-2019
Table 49 Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2014-2019
Table 50 NBO Company Shares of NRT Smoking Cessation Aids: % Value 2015-2019
Table 51 LBN Brand Shares of NRT Smoking Cessation Aids: % Value 2016-2019
Table 52 Forecast Sales of NRT Smoking Cessation Aids by Category: Value 2019-2024
Table 53 Forecast Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2019-2024
Headlines
Prospects
Demographic and Lifestyle Trends Curb Demand for Wound Care Products
Institutional Sales Continue To Restrict Retail Demand
First Aid Kits Set To Remain the Most Dynamic Category
Competitive Landscape
Competitive Prices Underpin Continued Success of Private Label Lines
Branded Manufacturers Differentiate Their Ranges With Added-value Products
Private Label Products Most Exposed To Threat From Cheaper Asian Brands
Category Data
Table 54 Sales of Wound Care by Category: Value 2014-2019
Table 55 Sales of Wound Care by Category: % Value Growth 2014-2019
Table 56 NBO Company Shares of Wound Care: % Value 2015-2019
Table 57 LBN Brand Shares of Wound Care: % Value 2016-2019
Table 58 Forecast Sales of Wound Care by Category: Value 2019-2024
Table 59 Forecast Sales of Wound Care by Category: % Value Growth 2019-2024
Headlines
Prospects
Potential Consumer Base for Sports Nutrition Continues To Expand
Sports Protein Powder Set To Remain Largest Category in Value Terms
Competitive Environment Expected To Remain Highly Fragmented
Competitive Landscape
Omnilife Becomes the Leading Company As Gnc Remains the Number One Brand
Herbalife Continues To Enjoy Strong Promotional Support
Further Gains Projected for the Internet Retailing Channel
Category Data
Table 60 Sales of Sports Nutrition by Category: Value 2014-2019
Table 61 Sales of Sports Nutrition by Category: % Value Growth 2014-2019
Table 62 NBO Company Shares of Sports Nutrition: % Value 2015-2019
Table 63 LBN Brand Shares of Sports Nutrition: % Value 2016-2019
Table 64 Forecast Sales of Sports Nutrition by Category: Value 2019-2024
Table 65 Forecast Sales of Sports Nutrition by Category: % Value Growth 2019-2024
Headlines
Prospects
Superfood Trend Boosts Demand for Cranberry Products
Interest in Organic Dietary Supplements Grows
Launch of Cannabis-based Products Expected Over the Forecast Period
Competitive Landscape
Gnc Runs Aggressive Price-based Promotions in 2019
Heliocare Well Placed To Benefit From Rising Awareness of Sun Exposure Risks
Warehouse Clubs Expected To Make Further Gains in Distribution
Category Data
Table 66 Sales of Dietary Supplements by Category: Value 2014-2019
Table 67 Sales of Dietary Supplements by Category: % Value Growth 2014-2019
Table 68 Sales of Dietary Supplements by Positioning: % Value 2014-2019
Table 69 NBO Company Shares of Dietary Supplements: % Value 2015-2019
Table 70 LBN Brand Shares of Dietary Supplements: % Value 2016-2019
Table 71 Forecast Sales of Dietary Supplements by Category: Value 2019-2024
Table 72 Forecast Sales of Dietary Supplements by Category: % Value Growth 2019-2024
Headlines
Prospects
Convenience Factor Continues To Drive Demand for Multivitamins
Segmentation Increasingly Visible in Multivitamins
Divergent Demographic Trends Create Challenges and Opportunities
Competitive Landscape
Pfizer Launches Emergen-c in Mexico
Grisi Pharma Adopts New Packaging Design for C-boost Brand
Private Label Lines Continue To Perform Well in Vitamins
Category Data
Table 73 Sales of Vitamins by Category: Value 2014-2019
Table 74 Sales of Vitamins by Category: % Value Growth 2014-2019
Table 75 Sales of Multivitamins by Positioning: % Value 2014-2019
Table 76 NBO Company Shares of Vitamins: % Value 2015-2019
Table 77 LBN Brand Shares of Vitamins: % Value 2016-2019
Table 78 Forecast Sales of Vitamins by Category: Value 2019-2024
Table 79 Forecast Sales of Vitamins by Category: % Value Growth 2019-2024
Headlines
Prospects
Improved Performance Projected for Weight Management and Wellbeing
Strict Regulation of Meal Replacement Products Favours Direct Sellers
Marketing Strategies Help To Widen the Appeal of Supplement Nutrition Drinks
Competitive Landscape
Success of Nutrition Clubs Helps Herbalife Maintain Dominant Position
Liomont Pursues Aggressive Promotional Strategy for Its Redustat Brand
Ensure Faces Growing Challenge From Smaller Brands and Private Label Products
Category Data
Table 80 Sales of Weight Management and Wellbeing by Category: Value 2014-2019
Table 81 Sales of Weight Management and Wellbeing by Category: % Value Growth 2014-2019
Table 82 NBO Company Shares of Weight Management and Wellbeing: % Value 2015-2019
Table 83 LBN Brand Shares of Weight Management and Wellbeing: % Value 2016-2019
Table 84 Forecast Sales of Weight Management and Wellbeing by Category: Value 2019-2024
Table 85 Forecast Sales of Weight Management and Wellbeing by Category: % Value Growth 2019-2024
Headlines
Prospects
Strong Traditional Medicine Culture Underpins Popularity of Herbal/traditional Products
Penetration Set To Remain Highest in Sleep Aids
Impulse Positioning of Popular Brands Drives Demand in Medicated Confectionery
Competitive Landscape
Herbalife Gains Ground Despite Challenging Trading Conditions
Competitive Environment Remains Fragmented
Consumers Show Growing Interest in Organic Dietary Supplements
Category Data
Table 86 Sales of Herbal/Traditional Products by Category: Value 2014-2019
Table 87 Sales of Herbal/Traditional Products by Category: % Value Growth 2014-2019
Table 88 NBO Company Shares of Herbal/Traditional Products: % Value 2015-2019
Table 89 LBN Brand Shares of Herbal/Traditional Products: % Value 2016-2019
Table 90 Forecast Sales of Herbal/Traditional Products by Category: Value 2019-2024
Table 91 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2019-2024
Headlines
Prospects
Bright Outlook for Paediatric Vitamins and Dietary Supplements
Chronic Nature of Many Skin Ailments Sustains Demand for Paediatric Dermatologicals
Paediatric Cough, Cold and Allergy Remedies Remains Largest Category in Value Terms
Competitive Landscape
Intensive Promotional Activity Bolsters Performance of Mustela
Sanofi-aventis Launches Histiacil Fam in Paediatric Cough/cold Remedies
Modest Opportunities for Internet Retailing in Paediatric Consumer Health Distribution
Category Data
Table 92 Sales of Paediatric Consumer Health by Category: Value 2014-2019
Table 93 Sales of Paediatric Consumer Health by Category: % Value Growth 2014-2019
Table 94 Sales of Paediatric Vitamins and Dietary Supplements by Type: % Value 2016-2019
Table 95 NBO Company Shares of Paediatric Consumer Health: % Value 2015-2019
Table 96 LBN Brand Shares of Paediatric Consumer Health: % Value 2016-2019
Table 97 Forecast Sales of Paediatric Consumer Health by Category: Value 2019-2024
Table 98 Forecast Sales of Paediatric Consumer Health by Category: % Value Growth 2019-2024

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