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Consumer Health in Mexico

Consumer Health in Mexico

Although loyalty towards long-established consumer health brands – especially in OTC products – remained high among Mexicans, there was a noticeable shift towards more affordable generic and private label products. This trend was fuelled by government efforts to improve access to medicine, and by many initiatives implemented mostly by domestic generic manufacturers, to communicate the bioequivalence to consumers. In addition, leading pharmacy chains offering generics and retailers with private l...

Euromonitor International's Consumer Health in Mexico report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Allergy Care, Herbal/Traditional Products, OTC, Paediatric Consumer Health, Sports Nutrition, Vitamins and Dietary Supplements, Weight Management and Wellbeing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Consumer Health market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


CONSUMER HEALTH IN MEXICO
Euromonitor International
October 2017
LIST OF CONTENTS AND TABLES
Executive Summary
Generics and Private Label Continue Gaining Share
Leading Manufacturers Increasingly Shift Their Marketing Efforts To the Point of Sale
Changing Lifestyles Drive Growth of Consumer Health Products
Health and Wellness Concerns Fuel Innovation
Inflation and Weak Local Currency Impact Prices
Market Indicators
Table 1 Consumer Expenditure on Health Goods and Medical Services: Value 2012-2017
Table 2 Life Expectancy at Birth 2012-2017
Market Data
Table 3 Sales of Consumer Health by Category: Value 2012-2017
Table 4 Sales of Consumer Health by Category: % Value Growth 2012-2017
Table 5 NBO Company Shares of Consumer Health: % Value 2013-2017
Table 6 LBN Brand Shares of Consumer Health: % Value 2014-2017
Table 7 Distribution of Consumer Health by Format: % Value 2012-2017
Table 8 Distribution of Consumer Health by Format and Category: % Value 2017
Table 9 Forecast Sales of Consumer Health by Category: Value 2017-2022
Table 10 Forecast Sales of Consumer Health by Category: % Value Growth 2017-2022
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Sources
Summary 1 Research Sources
Headlines
Prospects
Price Increases Drive the Value of Analgesics in 2017
Private Label and Generics Have A Stronger Presence
Specific Positioning and Combination Products Drive Growth of Branded Analgesics
Competitive Landscape
Generics and Private Label Challenge the Leading OTC Brands
Companies Shift Marketing Efforts From TV Advertising To Points of Sale
Sanofi and Boehringer Ingelheim Finalise A Business Swap in 2017
Category Data
Table 11 Sales of Analgesics by Category: Value 2012-2017
Table 12 Sales of Analgesics by Category: % Value Growth 2012-2017
Table 13 Sales of Topical Analgesics/Anaesthetic by Format: % Value 2012-2017
Table 14 NBO Company Shares of Analgesics: % Value 2013-2017
Table 15 LBN Brand Shares of Analgesics: % Value 2014-2017
Table 16 Forecast Sales of Analgesics by Category: Value 2017-2022
Table 17 Forecast Sales of Analgesics by Category: % Value Growth 2017-2022
Headlines
Prospects
Urban Centres Have A Higher Incidence of Sleep Disorders
Herbal/traditional Sleep Aids Remain the Preference for Many Consumers Over OTC Sleep Aids
Competitive Landscape
Genomma Lab Remains Leading Player
Players Face Slight Increase in Competition From Generic and Private Label Products
Bayer Enters Sleep Aids With New Product Launch
Category Data
Table 18 Sales of Sleep Aids: Value 2012-2017
Table 19 Sales of Sleep Aids: % Value Growth 2012-2017
Table 20 NBO Company Shares of Sleep Aids: % Value 2013-2017
Table 21 LBN Brand Shares of Sleep Aids: % Value 2014-2017
Table 22 Forecast Sales of Sleep Aids: Value 2017-2022
Table 23 Forecast Sales of Sleep Aids: % Value Growth 2017-2022
Headlines
Prospects
Seasonality and Price Increases Drive Value Sales of Cough, Cold and Allergy (hay Fever) Remedies
Air Pollution in Urban Areas Becomes A Persistent Trend
Combination Products Maintain Popularity
Competitive Landscape
Mondelez Maintains Its Leading Position in Cough, Cold and Allergy (hay Fever) Remedies
Marketing Efforts Shift Towards Points of Sale
Sanofi and Boehringer Ingelheim Swap Products
Category Data
Table 24 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2012-2017
Table 25 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2012-2017
Table 26 Sales of Decongestants by Category: Value 2012-2017
Table 27 Sales of Decongestants by Category: % Value Growth 2012-2017
Table 28 NBO Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2013-2017
Table 29 LBN Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2014-2017
Table 30 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2017-2022
Table 31 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2017-2022
Headlines
Prospects
the Entrance of New Players Means Lower Margins for Competitors
Companies Develop Specific Strategies To Fight Stigma Surrounding Dermatologicals Products
Competitive Landscape
Leading Companies Include Genomma Lab Internacional Sab De Cv and Bayer De México SA De Cv
New Marketing Strategies Are Likely To Drive Growth
Sanofi and Boehringer Ingelheim Close Business Deal Swapping Brands
Category Data
Table 32 Sales of Dermatologicals by Category: Value 2012-2017
Table 33 Sales of Dermatologicals by Category: % Value Growth 2012-2017
Table 34 NBO Company Shares of Dermatologicals: % Value 2013-2017
Table 35 LBN Brand Shares of Dermatologicals: % Value 2014-2017
Table 36 LBN Brand Shares of Hair Loss Treatments: % Value 2014-2017
Table 37 Forecast Sales of Dermatologicals by Category: Value 2017-2022
Table 38 Forecast Sales of Dermatologicals by Category: % Value Growth 2017-2022
Headlines
Prospects
Changing Lifestyles Drive the Growth of Digestive Remedies
Diarrhoeal Remedies Maintain Their Popularity, Leading Sales of Digestive Remedies
Ibs Treatments Observe Dynamic Growth As the Incidence of This Ailment Increases
Competitive Landscape
Pisa Laboratorios Remains Leading Player in Digestive Remedies
Convenience Stores Attract Leading Companies
Relevant Changes Within Sanofi-aventis and Boehringer Ingelheim Portfolio in 2017
Category Data
Table 39 Sales of Digestive Remedies by Category: Value 2012-2017
Table 40 Sales of Digestive Remedies by Category: % Value Growth 2012-2017
Table 41 NBO Company Shares of Digestive Remedies: % Value 2013-2017
Table 42 LBN Brand Shares of Digestive Remedies: % Value 2014-2017
Table 43 Forecast Sales of Digestive Remedies by Category: Value 2017-2022
Table 44 Forecast Sales of Digestive Remedies by Category: % Value Growth 2017-2022
Headlines
Prospects
Changing Lifestyles and Environmental Trends Increase the Demand for Eye Care
Price Increases Limit Growth in 2017 and There Could Be Further Increases
Consumer Education About Product Functionality and Availability Key To Growth
Competitive Landscape
Eye Care Is Concentrated With Two Key Players Dominating Value Sales
Brand Positioning and Recommendations by Specialists Guide Consumer's Purchasing Decisions
Category Data
Table 45 Sales of Eye Care by Category: Value 2012-2017
Table 46 Sales of Eye Care by Category: % Value Growth 2012-2017
Table 47 Sales of Standard Eye Care by Format: % Value 2012-2017
Table 48 Sales of Standard Eye Care by Positioning: % Value 2012-2017
Table 49 NBO Company Shares of Eye Care: % Value 2013-2017
Table 50 LBN Brand Shares of Eye Care: % Value 2014-2017
Table 51 Forecast Sales of Eye Care by Category: Value 2017-2022
Table 52 Forecast Sales of Eye Care by Category: % Value Growth 2017-2022
Headlines
Prospects
No Drastic Decline in the Number of Smokers
Nrt Smoking Cessation Aids Records Strong Growth at the End of the Review Period
Regulation and Healthy Habits Are Expected To Drive Sales
Competitive Landscape
Glaxosmithklein Remains the Only Competitor
Category Indicators
Table 53 Number of Smokers by Gender 2012-2017
Category Data
Table 54 Sales of NRT Smoking Cessation Aids by Category: Value 2012-2017
Table 55 Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2012-2017
Table 56 Sales of NRT Gum by Flavour: % Value 2012-2017
Table 57 NBO Company Shares of NRT Smoking Cessation Aids: % Value 2013-2017
Table 58 LBN Brand Shares of NRT Smoking Cessation Aids: % Value 2014-2017
Table 59 Forecast Sales of NRT Smoking Cessation Aids by Category: Value 2017-2022
Table 60 Forecast Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2017-2022
Headlines
Prospects
Sedentary Lifestyles Contribute To Modest Growth for Wound Care
Marketing and Promotional Support Will Be Key To Boosting Demand
Competitive Landscape
Wound Care Is Consolidated With Only A Few Key Players
Price and Distribution Play Key Roles in the Growth of Wound Care
Category Data
Table 61 Sales of Wound Care by Category: Value 2012-2017
Table 62 Sales of Wound Care by Category: % Value Growth 2012-2017
Table 63 NBO Company Shares of Wound Care: % Value 2013-2017
Table 64 LBN Brand Shares of Wound Care: % Value 2014-2017
Table 65 Forecast Sales of Wound Care by Category: Value 2017-2022
Table 66 Forecast Sales of Wound Care by Category: % Value Growth 2017-2022
Headlines
Prospects
Increased Exercise and Awareness About Health and Fitness and Boost Sales
Young Male Adults Are the Most Regular Consumers of Sports Nutrition
Sales of Sports Non-protein Account for the Majority of Sales Within Sport Nutrition
Competitive Landscape
Grupo Omnilife Leads Sales of Sports Nutrition
Regulation Narrows the Possibilities Regarding Advertising in Sports Nutrition
Category Data
Table 67 Sales of Sports Nutrition by Category: Value 2012-2017
Table 68 Sales of Sports Nutrition by Category: % Value Growth 2012-2017
Table 69 NBO Company Shares of Sports Nutrition: % Value 2013-2017
Table 70 LBN Brand Shares of Sports Nutrition: % Value 2014-2017
Table 71 Forecast Sales of Sports Nutrition by Category: Value 2017-2022
Table 72 Forecast Sales of Sports Nutrition by Category: % Value Growth 2017-2022
Headlines
Prospects
Ageing Consumers and Increasing Awareness About Wellbeing Drive Growth
Growing Offer of Products Contributes To the Good Performance of Dietary Supplements
Regulation Remains An Important Guideline for New Product Developments
Competitive Landscape
Direct Sales Companies Herbalife and Omnilife Lead
Probiotic Supplements Pose An Opportunity for New Product Developments
Category Data
Summary 2 Dietary Supplements: Brand Ranking by Positioning 2017
Table 73 Sales of Dietary Supplements by Category: Value 2012-2017
Table 74 Sales of Dietary Supplements by Category: % Value Growth 2012-2017
Table 75 Sales of Dietary Supplements by Positioning: % Value 2012-2017
Table 76 Sales of Fish Oils/Omega Fatty Acids by Type: % Value 2012-2017
Table 77 NBO Company Shares of Dietary Supplements: % Value 2013-2017
Table 78 LBN Brand Shares of Dietary Supplements: % Value 2014-2017
Table 79 Forecast Sales of Dietary Supplements by Category: Value 2017-2022
Table 80 Forecast Sales of Dietary Supplements by Category: % Value Growth 2017-2022
Headlines
Prospects
Health and Wellness Concerns Drive Growth in Vitamins
Consumers and Manufacturers Prefer Multivitamins
Segmentation Is A New Trend Among Key Players
Competitive Landscape
Herbalife Internacional Remains the Leading Player in A Fragmented Category
Branded Products Are Preferred by Consumers As Leading Companies Invest in Advertising and Promotion
Sanofi and Boehringer Ingelheim Close A Business Swap in 2017
Category Data
Summary 3 Multivitamins: Brand Ranking by Positioning 2017
Table 81 Sales of Vitamins by Category: Value 2012-2017
Table 82 Sales of Vitamins by Category: % Value Growth 2012-2017
Table 83 Sales of Multivitamins by Positioning: % Value 2012-2017
Table 84 NBO Company Shares of Vitamins: % Value 2013-2017
Table 85 LBN Brand Shares of Vitamins: % Value 2014-2017
Table 86 Forecast Sales of Vitamins by Category: Value 2017-2022
Table 87 Forecast Sales of Vitamins by Category: % Value Growth 2017-2022
Headlines
Prospects
Alarming Rates of Obesity and A Closer Watch From Authorities Shape the Category
Consumers Seeking Nutritional Advice and Support Drive Sales
Competitive Landscape
Herbalife Internacional De México Remains Undisputed Leader
Restrictions on TV and Product Advertising Encourage Players To Use Other Marketing Strategies
Category Data
Table 88 Sales of Weight Management and Wellbeing by Category: Value 2012-2017
Table 89 Sales of Weight Management and Wellbeing by Category: % Value Growth 2012-2017
Table 90 NBO Company Shares of Weight Management and Wellbeing: % Value 2013-2017
Table 91 LBN Brand Shares of Weight Management and Wellbeing: % Value 2014-2017
Table 92 Forecast Sales of Weight Management and Wellbeing by Category: Value 2017-2022
Table 93 Forecast Sales of Weight Management and Wellbeing by Category: % Value Growth 2017-2022
Headlines
Prospects
Traditional Medicine Remains Very Popular
Herbal/traditiobal Sleep Aids Maintains Dynamic Growth
the Authorities Are Expected To Keep A Close Eye on Herbal/traditional Products
Competitive Landscape
Mondelez Leads Sales in A Very Fragmented Category
Herbal/traditional Remedies Offer Opportunities for New Players
Category Data
Table 94 Sales of Herbal/Traditional Products by Category: Value 2012-2017
Table 95 Sales of Herbal/Traditional Products by Category: % Value Growth 2012-2017
Table 96 NBO Company Shares of Herbal/Traditional Products: % Value 2013-2017
Table 97 LBN Brand Shares of Herbal/Traditional Products: % Value 2014-2017
Table 98 Forecast Sales of Herbal/Traditional Products by Category: Value 2017-2022
Table 99 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2017-2022
Headlines
Prospects
Increasing Disposable Income and Recommendations of Specialists Drive Sales
Parents Show Increasing Interest in Paediatric Vitamins
Key Strategies for Success Target Children
Competitive Landscape
Sanofi-aventis and Pisa Laboratorios Lead Value Sales
Brand Loyalty Remains Strong in Paediatric Consumer Health
Category Data
Table 100 Sales of Paediatric Consumer Health by Category: Value 2012-2017
Table 101 Sales of Paediatric Consumer Health by Category: % Value Growth 2012-2017
Table 102 Sales of Paediatric Vitamins and Dietary Supplements by Type: % Value 2014-2017
Table 103 NBO Company Shares of Paediatric Consumer Health: % Value 2013-2017
Table 104 LBN Brand Shares of Paediatric Consumer Health: % Value 2014-2017
Table 105 Forecast Sales of Paediatric Consumer Health by Category: Value 2017-2022
Table 106 Forecast Sales of Paediatric Consumer Health by Category: % Value Growth 2017-2022

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