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Consumer Health in Malaysia

Consumer Health in Malaysia

Consumers in Malaysia indicated a stronger health awareness level in the review period with an improved literacy rate. With more households in urban areas able to easily reach pharmacies, more consumers are engaging in preventive measures to optimise wellness and self-medication for minor ailments such as mild fever, headaches or coughing.BRBREuromonitor International's Consumer Health in Malaysia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. Forecasts to 2021 illustrate how the market is set to change.BRBRProduct coverage: Allergy Care, Herbal/Traditional , OTC, Paediatric Consumer Health, Sports Nutrition, Vitamins and Dietary Supplements, Weight Management and Wellbeing. BRBRData coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.BRBRWhy buy this report?ULLI Get a detailed picture of the Consumer Health market;/LILI Pinpoint growth sectors and identify factors driving change;/LILI Understand the competitive environment, the market’s major players and leading brands;/LILI Use five-year forecasts to assess how the market is predicted to develop./LI/ULBRBREuromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


CONSUMER HEALTH IN MALAYSIA
Euromonitor International
October 2017
LIST OF CONTENTS AND TABLES
Executive Summary
Improving Health Knowledge Affects Demand for Consumer Health
Growing Number of Health-conscious Consumers Boosts Growth in Consumer Health
the Competitive Landscape in Malaysia Is Highly Fragmented
Store-based Retailing Dominates Consumer Health
Slow Positive Outlook Forecast
Market Indicators
Table 1 Consumer Expenditure on Health Goods and Medical Services: Value 2012-2017
Table 2 Life Expectancy at Birth 2012-2017
Market Data
Table 3 Sales of Consumer Health by Category: Value 2012-2017
Table 4 Sales of Consumer Health by Category: % Value Growth 2012-2017
Table 5 NBO Company Shares of Consumer Health: % Value 2013-2017
Table 6 LBN Brand Shares of Consumer Health: % Value 2014-2017
Table 7 Distribution of Consumer Health by Format: % Value 2012-2017
Table 8 Distribution of Consumer Health by Format and Category: % Value 2017
Table 9 Forecast Sales of Consumer Health by Category: Value 2017-2022
Table 10 Forecast Sales of Consumer Health by Category: % Value Growth 2017-2022
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Sources
Summary 1 Research Sources
Headlines
Prospects
Health-conscious Young Malaysians Boost Growth in Topical Analgesics/anaesthetic
Patches Are Popular
More Specialist Positioning To Retain Consumer Interest
Competitive Landscape
GlaxoSmithKline Retains the Leading Position in Analgesics
A Rising Number of Generic Analgesics Brands
Category Data
Table 11 Sales of Analgesics by Category: Value 2012-2017
Table 12 Sales of Analgesics by Category: % Value Growth 2012-2017
Table 13 Sales of Topical Analgesics/Anaesthetic by Format: % Value 2012-2017
Table 14 NBO Company Shares of Analgesics: % Value 2013-2017
Table 15 LBN Brand Shares of Analgesics: % Value 2014-2017
Table 16 Forecast Sales of Analgesics by Category: Value 2017-2022
Table 17 Forecast Sales of Analgesics by Category: % Value Growth 2017-2022
Prospects
Headlines
Prospects
Immune Boosting Vitamins and Dietary Supplements Products Constrain Growth of Cough, Cold and Allergy (hay Fever) Remedies
Significant Presence of Herbal/traditional Cough, Cold and Allergy (hay Fever) Remedies
Competitive Landscape
Consumers Demand Commonly-seen Cough Confectionery
A Highly Fragmented Landscape Causes Stiff Competition Between Brands
Category Data
Table 18 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2012-2017
Table 19 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2012-2017
Table 20 Sales of Decongestants by Category: Value 2012-2017
Table 21 Sales of Decongestants by Category: % Value Growth 2012-2017
Table 22 NBO Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2013-2017
Table 23 LBN Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2014-2017
Table 24 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2017-2022
Table 25 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2017-2022
Headlines
Prospects
Strong Demand for Nappy (diaper) Rash Treatments Despite Shrinking Birth Rate
Malaysians Opt for General Dermatologicals
Competitive Landscape
International Brands Lead Dermatologicals in Malaysia
Mushrooming of Local Brands Within Dermatologicals
Category Data
Table 26 Sales of Dermatologicals by Category: Value 2012-2017
Table 27 Sales of Dermatologicals by Category: % Value Growth 2012-2017
Table 28 NBO Company Shares of Dermatologicals: % Value 2013-2017
Table 29 LBN Brand Shares of Dermatologicals: % Value 2014-2017
Table 30 LBN Brand Shares of Hair Loss Treatments: % Value 2014-2017
Table 31 Forecast Sales of Dermatologicals by Category: Value 2017-2022
Table 32 Forecast Sales of Dermatologicals by Category: % Value Growth 2017-2022
Headlines
Prospects
Highly Stressed Lifestyles Lead To Strong Demand for Antacids
Rise in On-the-go Format Packaging Within Digestive Remedies
Competitive Landscape
Branded Digestive Remedies Remain Strong
Generic Brands Gain Share During the Review Period
Category Data
Table 33 Sales of Digestive Remedies by Category: Value 2012-2017
Table 34 Sales of Digestive Remedies by Category: % Value Growth 2012-2017
Table 35 NBO Company Shares of Digestive Remedies: % Value 2013-2017
Table 36 LBN Brand Shares of Digestive Remedies: % Value 2014-2017
Table 37 Forecast Sales of Digestive Remedies by Category: Value 2017-2022
Table 38 Forecast Sales of Digestive Remedies by Category: % Value Growth 2017-2022
Headlines
Prospects
Strong Technological Advancement Boosts Demand for Eye Care
Standard Eye Care Most Popular
Eye Health Supplements Taken As A Precautionary Measure To Maintain Eye Health
Competitive Landscape
Eye Care in Malaysia Approaches Saturation
Innovative Eye Care Formats Are Used To Boost Sales Growth
Category Data
Table 39 Sales of Eye Care by Category: Value 2012-2017
Table 40 Sales of Eye Care by Category: % Value Growth 2012-2017
Table 41 Sales of Standard Eye Care by Format: % Value 2012-2017
Table 42 Sales of Standard Eye Care by Positioning: % Value 2012-2017
Table 43 NBO Company Shares of Eye Care: % Value 2013-2017
Table 44 LBN Brand Shares of Eye Care: % Value 2014-2017
Table 45 Forecast Sales of Eye Care by Category: Value 2017-2022
Table 46 Forecast Sales of Eye Care by Category: % Value Growth 2017-2022
Headlines
Prospects
Regulations Governing Smoking Trend in Malaysia
Government Initiatives Continue To Push Quitting Smoking
Vaping Has An Insignificant Effect on Nrt Smoking Cessation Aids
Competitive Landscape
Highly Dynamic Environment Restricts the Number of Brands
Category Indicators
Table 47 Number of Smokers by Gender 2012-2017
Category Data
Table 48 Sales of NRT Smoking Cessation Aids by Category: Value 2012-2017
Table 49 Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2012-2017
Table 50 Sales of NRT Gum by Flavour: % Value 2012-2017
Table 51 NBO Company Shares of NRT Smoking Cessation Aids: % Value 2013-2017
Table 52 LBN Brand Shares of NRT Smoking Cessation Aids: % Value 2014-2017
Table 53 Forecast Sales of NRT Smoking Cessation Aids by Category: Value 2017-2022
Table 54 Forecast Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2017-2022
Headlines
Prospects
New Application Formats and Innovative Product Launches Ensure Sales Are Sustained in Wound Care
Consumer Interest Arises From Their Health Awareness
Consumers Step Up With Application Formats in Wound Care Procedures
Competitive Landscape
Private Label Gains Competitive Ground
Category Data
Table 55 Sales of Wound Care by Category: Value 2012-2017
Table 56 Sales of Wound Care by Category: % Value Growth 2012-2017
Table 57 NBO Company Shares of Wound Care: % Value 2013-2017
Table 58 LBN Brand Shares of Wound Care: % Value 2014-2017
Table 59 Forecast Sales of Wound Care by Category: Value 2017-2022
Table 60 Forecast Sales of Wound Care by Category: % Value Growth 2017-2022
Headlines
Prospects
Active Lifestyle Among Malaysians Ensures Steady Demand for Sports Nutrition
Demand for Convenient Packaging for Sports Nutrition Products Surges
Competitive Landscape
Victoria House Tops Value Sales in Sports Nutrition With Gnc
Diversification of Distribution Channels Is Witnessed in Sports Nutrition
Category Data
Table 61 Sales of Sports Nutrition by Category: Value 2012-2017
Table 62 Sales of Sports Nutrition by Category: % Value Growth 2012-2017
Table 63 NBO Company Shares of Sports Nutrition: % Value 2013-2017
Table 64 LBN Brand Shares of Sports Nutrition: % Value 2014-2017
Table 65 Forecast Sales of Sports Nutrition by Category: Value 2017-2022
Table 66 Forecast Sales of Sports Nutrition by Category: % Value Growth 2017-2022
Headlines
Prospects
Health Consciousness Is A Major Factor Driving Growth in Dietary Supplements
Malaysians Strongly Demand Supplements for Heart, Bone and Joint Health
Beauty Tonics Gain Malaysians' Attention
Competitive Landscape
Dietary Supplements in Malaysia Is Extremely Diffuse
Domestic Players With An Increasing Presence
Key Marketing Tools Include Innovation, New Product Launches and Promotional Bundle Packs
Category Data
Summary 2 Dietary Supplements: Brand Ranking by Positioning 2017
Table 67 Sales of Dietary Supplements by Category: Value 2012-2017
Table 68 Sales of Dietary Supplements by Category: % Value Growth 2012-2017
Table 69 Sales of Dietary Supplements by Positioning: % Value 2012-2017
Table 70 Sales of Fish Oils/Omega Fatty Acids by Type: % Value 2012-2017
Table 71 NBO Company Shares of Dietary Supplements: % Value 2013-2017
Table 72 LBN Brand Shares of Dietary Supplements: % Value 2014-2017
Table 73 Forecast Sales of Dietary Supplements by Category: Value 2017-2022
Table 74 Forecast Sales of Dietary Supplements by Category: % Value Growth 2017-2022
Headlines
Prospects
Government Regulations on Vitamins in Malaysia
Vitamin C and Multivitamins Are Most Popular
Parapharmacies and Health and Beauty Specialist Retailers Form the Main Distribution Channel
Competitive Landscape
Malaysians Split Demand Between International and Domestic Brands
Private Label Slowly Taps Into Vitamins
Category Data
Summary 3 Multivitamins: Brand Ranking by Positioning 2017
Table 75 Sales of Vitamins by Category: Value 2012-2017
Table 76 Sales of Vitamins by Category: % Value Growth 2012-2017
Table 77 Sales of Multivitamins by Positioning: % Value 2012-2017
Table 78 NBO Company Shares of Vitamins: % Value 2013-2017
Table 79 LBN Brand Shares of Vitamins: % Value 2014-2017
Table 80 Forecast Sales of Vitamins by Category: Value 2017-2022
Table 81 Forecast Sales of Vitamins by Category: % Value Growth 2017-2022
Headlines
Prospects
Improving Literacy Leads To Growing Demand for Supplement Nutrition Drinks
Substitution of Healthier Lifestyle Leads To Slower Growth in Weight Loss Supplements
Competitive Landscape
Direct Sellers Top Sales With Wide Distribution Networks
Emergence of New Brands in Weight Management and Wellbeing
Category Data
Table 82 Sales of Weight Management and Wellbeing by Category: Value 2012-2017
Table 83 Sales of Weight Management and Wellbeing by Category: % Value Growth 2012-2017
Table 84 NBO Company Shares of Weight Management and Wellbeing: % Value 2013-2017
Table 85 LBN Brand Shares of Weight Management and Wellbeing: % Value 2014-2017
Table 86 Forecast Sales of Weight Management and Wellbeing by Category: Value 2017-2022
Table 87 Forecast Sales of Weight Management and Wellbeing by Category: % Value Growth 2017-2022
Headlines
Prospects
Family Values Instil the Use of Herbal/traditional Products
Distribution of Herbal/traditional Products Is Not Limited Only To Traditional Medicine Halls
the Number of Herbal/traditional Products in Vitamins and Dietary Supplements Surges
Competitive Landscape
Cerebos Outshines Competitors Through Continuous Innovation
International Brands Expand Presence in Herbal/traditional Products
Category Data
Table 88 Sales of Herbal/Traditional Products by Category: Value 2012-2017
Table 89 Sales of Herbal/Traditional Products by Category: % Value Growth 2012-2017
Table 90 NBO Company Shares of Herbal/Traditional Products: % Value 2013-2017
Table 91 LBN Brand Shares of Herbal/Traditional Products: % Value 2014-2017
Table 92 Forecast Sales of Herbal/Traditional Products by Category: Value 2017-2022
Table 93 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2017-2022
Headlines
Prospects
Declining Birth Rate Has A Mixed Effect on Paediatric Consumer Health
Consumers' Perceptions of Paediatric Vitamins and Dietary Supplements Change
Competitive Landscape
GlaxoSmithKline Leads Paediatric Consumer Health With New Varieties of Products
Strong Efforts Are Made on Packaging and Format To Attract Customers
Category Data
Table 94 Sales of Paediatric Consumer Health by Category: Value 2012-2017
Table 95 Sales of Paediatric Consumer Health by Category: % Value Growth 2012-2017
Table 96 Sales of Paediatric Vitamins and Dietary Supplements by Type: % Value 2014-2017
Table 97 NBO Company Shares of Paediatric Consumer Health: % Value 2013-2017
Table 98 LBN Brand Shares of Paediatric Consumer Health: % Value 2014-2017
Table 99 Forecast Sales of Paediatric Consumer Health by Category: Value 2017-2022
Table 100 Forecast Sales of Paediatric Consumer Health by Category: % Value Growth 2017-2022

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