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Consumer Health in Croatia

Consumer Health in Croatia

The pharmaceuticals market in Croatia cannot be said to be small, but, as of 2018, it was still far from reaching its full potential. However, it is rigidly monitored, and limitations are set up so that most of the medication can only be purchased via prescription. Over the review period, sales of pharmaceuticals grew at a very slow rate. There are two forces at work that might come to the rescue for consumer health in Croatia: first is cutting down on costs, which has been forced on the Ministr...

Euromonitor International's Consumer Health in Croatia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Allergy Care, Herbal/Traditional Products, OTC, Paediatric Consumer Health, Sports Nutrition, Vitamins and Dietary Supplements, Weight Management and Wellbeing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Consumer Health market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


CONSUMER HEALTH IN CROATIA
Euromonitor International
January 2019
LIST OF CONTENTS AND TABLES
Executive Summary
Still Plenty of Space for Growth
General Improvement in the Economy Supports Sales of Consumer Health Products
Problems With Parent Company Do Not Bother Pliva Hrvatska
Liberalisation of the Market Still Just A Wish
the Future To Be Very Much Shaped by Legislation
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Market Indicators
Table 1 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018
Table 2 Life Expectancy at Birth 2013-2018
Market Data
Table 3 Sales of Consumer Health by Category: Value 2013-2018
Table 4 Sales of Consumer Health by Category: % Value Growth 2013-2018
Table 5 NBO Company Shares of Consumer Health: % Value 2014-2018
Table 6 LBN Brand Shares of Consumer Health: % Value 2015-2018
Table 7 Penetration of Private Label by Category: % Value 2013-2018
Table 8 Distribution of Consumer Health by Format: % Value 2013-2018
Table 9 Distribution of Consumer Health by Format and Category: % Value 2018
Table 10 Forecast Sales of Consumer Health by Category: Value 2018-2023
Table 11 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
Headlines
Prospects
Analgesics Consists of Three Main Formats
Idea of Liberalisation on Hold for Now
Paediatric Analgesics Still With Low Coverage
Competitive Landscape
A Local Company Leads the Field
Topical Analgesics/anaesthetic Strongly Led by Voltaren
Innovation Is Usually in the Direction of Combination Products
Category Data
Table 12 Sales of Analgesics by Category: Value 2013-2018
Table 13 Sales of Analgesics by Category: % Value Growth 2013-2018
Table 14 Sales of Topical Analgesics/Anaesthetic by Format: % Value 2013-2018
Table 15 NBO Company Shares of Analgesics: % Value 2014-2018
Table 16 LBN Brand Shares of Analgesics: % Value 2015-2018
Table 17 Forecast Sales of Analgesics by Category: Value 2018-2023
Table 18 Forecast Sales of Analgesics by Category: % Value Growth 2018-2023
Headlines
Prospects
No Major Flu Outbreaks in the Winter of 2017/2018
Allergy Incidences Increase
Public Healthcare To Influence Future Sales
Competitive Landscape
Wide Product Portfolio Launches GlaxoSmithKline To the Top
Pgt Healthcare Is Second
Humble Contribution From Local Players
Category Data
Table 19 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2013-2018
Table 20 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2013-2018
Table 21 NBO Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2014-2018
Table 22 LBN Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2015-2018
Table 23 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2018-2023
Table 24 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2018-2023
Headlines
Prospects
Dermatologicals Not A Good Area for Non-prescription Medicine
Humble Reach of Paediatric Dermatologicals
Two Possible Trends for the Future
Competitive Landscape
Versatility of Bepanthen
Important Antifungals
Local Companies Almost Invisible
Category Data
Table 25 Sales of Dermatologicals by Category: Value 2013-2018
Table 26 Sales of Dermatologicals by Category: % Value Growth 2013-2018
Table 27 NBO Company Shares of Dermatologicals: % Value 2014-2018
Table 28 LBN Brand Shares of Dermatologicals: % Value 2015-2018
Table 29 Forecast Sales of Dermatologicals by Category: Value 2018-2023
Table 30 Forecast Sales of Dermatologicals by Category: % Value Growth 2018-2023
Headlines
Prospects
Indigestion Remains the Biggest Problem
Two Main Causes of Digestive Problems
Strong Competition From Prescription Medicines
Competitive Landscape
Known Global Brands Lead the Field
Locals Compete by Offering Some Traditional Solutions
Biggest Categories Left To Local and Regional Producers
Category Data
Table 31 Sales of Digestive Remedies by Category: Value 2013-2018
Table 32 Sales of Digestive Remedies by Category: % Value Growth 2013-2018
Table 33 NBO Company Shares of Digestive Remedies: % Value 2014-2018
Table 34 LBN Brand Shares of Digestive Remedies: % Value 2015-2018
Table 35 Forecast Sales of Digestive Remedies by Category: Value 2018-2023
Table 36 Forecast Sales of Digestive Remedies by Category: % Value Growth 2018-2023
Headlines
Prospects
A Great Deal of Scepticism Still About
Sports Protein Products Still Dominate
Widening the Target Group May Help the Industry
Competitive Landscape
Non-store Retailing Still the Main Channel
Only One Domestic Player of Note
Private Label With Limited Reach
Category Data
Table 37 Sales of Sports Nutrition by Category: Value 2013-2018
Table 38 Sales of Sports Nutrition by Category: % Value Growth 2013-2018
Table 39 NBO Company Shares of Sports Nutrition: % Value 2014-2018
Table 40 LBN Brand Shares of Sports Nutrition: % Value 2015-2018
Table 41 Forecast Sales of Sports Nutrition by Category: Value 2018-2023
Table 42 Forecast Sales of Sports Nutrition by Category: % Value Growth 2018-2023
Headlines
Prospects
Dietary Supplements the Orphan of Croatian Health
Standard Form Is Still Stronger Than Herbal
Dietary Supplements Are Convenient Replacements for A Healthy Diet
Competitive Landscape
Local Companies Dominate Dietary Supplements
Multinationals Quite Weak
Private Label Below Potential
Category Data
Table 43 Sales of Dietary Supplements by Category: Value 2013-2018
Table 44 Sales of Dietary Supplements by Category: % Value Growth 2013-2018
Table 45 Sales of Dietary Supplements by Positioning: % Value 2013-2018
Table 46 Sales of Fish Oils/Omega Fatty Acids by Type: % Value 2013-2018
Table 47 NBO Company Shares of Dietary Supplements: % Value 2014-2018
Table 48 LBN Brand Shares of Dietary Supplements: % Value 2015-2018
Table 49 Forecast Sales of Dietary Supplements by Category: Value 2018-2023
Table 50 Forecast Sales of Dietary Supplements by Category: % Value Growth 2018-2023
Headlines
Prospects
Institutions Frown Upon Unsubstantiated Claims
Multivitamins Have A Slight Lead in Terms of Format
Poor Nutrition and Stress Are the Main Drivers of Demand
Competitive Landscape
Strong Presence of Locals
Multinational Brands Produced on Location
Private Label Underperforming
Category Data
Table 51 Sales of Vitamins by Category: Value 2013-2018
Table 52 Sales of Vitamins by Category: % Value Growth 2013-2018
Table 53 Sales of Multivitamins by Positioning: % Value 2013-2018
Table 54 NBO Company Shares of Vitamins: % Value 2014-2018
Table 55 LBN Brand Shares of Vitamins: % Value 2015-2018
Table 56 Forecast Sales of Vitamins by Category: Value 2018-2023
Table 57 Forecast Sales of Vitamins by Category: % Value Growth 2018-2023
Headlines
Prospects
Slow Progress for Herbal/traditional Products
Consumer Impatience Works in Favour of Standard Products
Herbal/traditional Product Manufacturers on Good Terms With Official Bodies
Competitive Landscape
Very Fragmented Category
Locals Putting Up A Brave Fight
Private Label Struggles To Compete
Category Data
Table 58 Sales of Herbal/Traditional Products: Value 2013-2018
Table 59 Sales of Herbal/Traditional Products: % Value Growth 2013-2018
Table 60 NBO Company Shares of Herbal/Traditional Products: % Value 2014-2018
Table 61 LBN Brand Shares of Herbal/Traditional Products: % Value 2015-2018
Table 62 Forecast Sales of Herbal/Traditional Products: Value 2018-2023
Table 63 Forecast Sales of Herbal/Traditional Products: % Value Growth 2018-2023
Headlines
Prospects
Demographics Playing A Negative Role
Increasing Interest in Child-related Products
A Proactive Approach Still Far Away
Competitive Landscape
Brands Merely Extensions of Existing Lines
Paediatric and Herbal/traditional Still Quite Separate Areas
One Quite Successful Private Label
Category Data
Table 64 Sales of Paediatric Consumer Health by Category: Value 2013-2018
Table 65 Sales of Paediatric Consumer Health by Category: % Value Growth 2013-2018
Table 66 Sales of Paediatric Vitamins and Dietary Supplements by Type: % Value 2015-2018
Table 67 Forecast Sales of Paediatric Consumer Health by Category: Value 2018-2023
Table 68 Forecast Sales of Paediatric Consumer Health by Category: % Value Growth 2018-2023

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