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Consumer Appliances in Japan

Consumer Appliances in Japan

The Japanese consumer appliances market witnessed modest growth in 2017. Growth was variable across categories, with many areas of consumer appliances seeing potential constrained by already deep levels of penetration. However, demographic developments and changing lifestyles helped to create conditions for growth in certain categories, including personal care appliances and home laundry appliances.

Euromonitor International's Consumer Appliances in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Major Appliances, Small Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Consumer Appliances market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


CONSUMER APPLIANCES IN JAPAN
Euromonitor International
March 2018
LIST OF CONTENTS AND TABLES
Executive Summary
Modest Growth in 2017
Market Influenced by Greater Female Participation in Workforce
Panasonic Extends Lead
Panasonic Extends Lead
Challenging Times Ahead
Market Indicators
Table 1 Household Penetration of Selected Total Stock Consumer Appliances by Category 2012-2017
Table 2 Replacement Cycles of Consumer Appliances by Category 2012-2017
Table 3 Forecast Household Penetration of Selected Total Stock Consumer Appliances by Category 2017-2022
Table 4 Forecast Replacement Cycles of Consumer Appliances by Category 2017-2022
Market Data
Table 5 Sales of Consumer Appliances by Category: Volume 2012-2017
Table 6 Sales of Consumer Appliances by Category: Value 2012-2017
Table 7 Sales of Consumer Appliances by Category: % Volume Growth 2012-2017
Table 8 Sales of Consumer Appliances by Category: % Value Growth 2012-2017
Table 9 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2012-2017
Table 10 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2012-2017
Table 11 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2012-2017
Table 12 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2012-2017
Table 13 Sales of Small Appliances by Category: Volume 2012-2017
Table 14 Sales of Small Appliances by Category: Value 2012-2017
Table 15 Sales of Small Appliances by Category: % Volume Growth 2012-2017
Table 16 Sales of Small Appliances by Category: % Value Growth 2012-2017
Table 17 NBO Company Shares of Major Appliances: % Volume 2013-2017
Table 18 LBN Brand Shares of Major Appliances: % Volume 2014-2017
Table 19 NBO Company Shares of Small Appliances: % Volume 2013-2017
Table 20 LBN Brand Shares of Small Appliances: % Volume 2014-2017
Table 21 Distribution of Major Appliances by Format: % Volume 2012-2017
Table 22 Distribution of Small Appliances by Format: % Volume 2012-2017
Table 23 Forecast Sales of Consumer Appliances by Category: Volume 2017-2022
Table 24 Forecast Sales of Consumer Appliances by Category: Value 2017-2022
Table 25 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2017-2022
Table 26 Forecast Sales of Consumer Appliances by Category: % Value Growth 2017-2022
Table 27 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2017-2022
Table 28 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2017-2022
Table 29 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2017-2022
Table 30 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2017-2022
Table 31 Forecast Sales of Small Appliances by Category: Volume 2017-2022
Table 32 Forecast Sales of Small Appliances by Category: Value 2017-2022
Table 33 Forecast Sales of Small Appliances by Category: % Volume Growth 2017-2022
Table 34 Forecast Sales of Small Appliances by Category: % Value Growth 2017-2022
Sources
Summary 1 Research Sources
Headlines
Prospects
Stagnant Household Increase in Japan Causes Struggle for Dishwashers in Japan
Connectivity Is Not A Priority for Dishwashers in Japan
Formats Remain Limited for Dishwashers in Japan
Competitive Landscape
Panasonic Remains the Leading Player in Dishwashers in Japan
Rinnai Targets Hygiene-consciousness
Category Data
Table 35 Sales of Dishwashers by Category: Volume 2012-2017
Table 36 Sales of Dishwashers by Category: Value 2012-2017
Table 37 Sales of Dishwashers by Category: % Volume Growth 2012-2017
Table 38 Sales of Dishwashers by Category: % Value Growth 2012-2017
Table 39 Sales of Dishwashers by Format: % Volume 2012-2017
Table 40 Sales of Dishwashers by Connected Appliances: % Volume 2013-2017
Table 41 NBO Company Shares of Dishwashers: % Volume 2013-2017
Table 42 LBN Brand Shares of Dishwashers: % Volume 2014-2017
Table 43 Distribution of Dishwashers by Format: % Volume 2012-2017
Table 44 Production, Imports and Exports of Dishwashers: Total Volume 2012-2017
Table 45 Forecast Sales of Dishwashers by Category: Volume 2017-2022
Table 46 Forecast Sales of Dishwashers by Category: Value 2017-2022
Table 47 Forecast Sales of Dishwashers by Category: % Volume Growth 2017-2022
Table 48 Forecast Sales of Dishwashers by Category: % Value Growth 2017-2022
Headlines
Prospects
Automatic Washing Machines Remain A Popular Choice Amongst Japanese Consumers
Larger Washloads Lead To Larger-sized Home Laundry Appliances, Increasing Category Unit Prices Over the Forecast Period
Competitive Landscape
Hitachi Maintains Share Growth
Impact of Recent Acquisitions Still Unclear
Category Data
Table 49 Sales of Home Laundry Appliances by Category: Volume 2012-2017
Table 50 Sales of Home Laundry Appliances by Category: Value 2012-2017
Table 51 Sales of Home Laundry Appliances by Category: % Volume Growth 2012-2017
Table 52 Sales of Home Laundry Appliances by Category: % Value Growth 2012-2017
Table 53 Sales of Automatic Washer Dryers by Connected Appliances: % Volume 2013-2017
Table 54 Sales of Automatic Washing Machines by Format: % Volume 2012-2017
Table 55 Sales of Automatic Washing Machines by Volume Capacity: % Volume 2012-2017
Table 56 Sales of Automatic Washing Machines by Connected Appliances: % Volume 2013-2017
Table 57 NBO Company Shares of Home Laundry Appliances: % Volume 2013-2017
Table 58 LBN Brand Shares of Home Laundry Appliances: % Volume 2014-2017
Table 59 Distribution of Home Laundry Appliances by Format: % Volume 2012-2017
Table 60 Production, Imports and Exports of Home Laundry Appliances: Total Volume 2012-2017
Table 61 Forecast Sales of Home Laundry Appliances by Category: Volume 2017-2022
Table 62 Forecast Sales of Home Laundry Appliances by Category: Value 2017-2022
Table 63 Forecast Sales of Home Laundry Appliances by Category: % Volume Growth 2017-2022
Table 64 Forecast Sales of Home Laundry Appliances by Category: % Value Growth 2017-2022
Headlines
Prospects
Obstacles To Growth
Contraction of Dominant Category
Freestanding Cooker Hoods Stand Out, But Outlook Bleak
Competitive Landscape
Fuji Industrial Extends Lead
Domestic Players Dominate
Category Data
Table 65 Sales of Large Cooking Appliances by Category: Volume 2012-2017
Table 66 Sales of Large Cooking Appliances by Category: Value 2012-2017
Table 67 Sales of Large Cooking Appliances by Category: % Volume Growth 2012-2017
Table 68 Sales of Large Cooking Appliances by Category: % Value Growth 2012-2017
Table 69 Sales of Built-in Hobs by Format: % Volume 2012-2017
Table 70 Sales of Ovens by Connected Appliances: % Volume 2013-2017
Table 71 NBO Company Shares of Large Cooking Appliances: % Volume 2013-2017
Table 72 LBN Brand Shares of Large Cooking Appliances: % Volume 2014-2017
Table 73 NBO Company Shares of Built-in Hobs: % Volume 2013-2017
Table 74 NBO Company Shares of Ovens: % Volume 2013-2017
Table 75 NBO Company Shares of Cooker Hoods: % Volume 2013-2017
Table 76 NBO Company Shares of Built-in Cooker Hoods: % Volume 2013-2017
Table 77 NBO Company Shares of Freestanding Cooker Hoods: % Volume 2013-2017
Table 78 Distribution of Large Cooking Appliances by Format: % Volume 2012-2017
Table 79 Production, Imports and Exports of Large Cooking Appliances: Total Volume 2012-2017
Table 80 Forecast Sales of Large Cooking Appliances by Category: Volume 2017-2022
Table 81 Forecast Sales of Large Cooking Appliances by Category: Value 2017-2022
Table 82 Forecast Sales of Large Cooking Appliances by Category: % Volume Growth 2017-2022
Table 83 Forecast Sales of Large Cooking Appliances by Category: % Value Growth 2017-2022
Headlines
Prospects
Health-conscious Family Consumers Opt for Trading Up, Driving Steady Value Growth
Mono-functional Microwaves Remain Popular Amongst Single-person Households
Connectivity Gradually Being Incorporated But Remains A Niche Feature for Consumers
Competitive Landscape
Panasonic Increases Share
Category Data
Table 84 Sales of Microwaves by Category: Volume 2012-2017
Table 85 Sales of Microwaves by Category: Value 2012-2017
Table 86 Sales of Microwaves by Category: % Volume Growth 2012-2017
Table 87 Sales of Microwaves by Category: % Value Growth 2012-2017
Table 88 Sales of Microwaves by Connected Appliances: % Volume 2013-2017
Table 89 NBO Company Shares of Microwaves: % Volume 2013-2017
Table 90 LBN Brand Shares of Microwaves: % Volume 2014-2017
Table 91 Distribution of Microwaves by Format: % Volume 2012-2017
Table 92 Production, Imports and Exports of Microwaves: Total Volume 2012-2017
Table 93 Forecast Sales of Microwaves by Category: Volume 2017-2022
Table 94 Forecast Sales of Microwaves by Category: Value 2017-2022
Table 95 Forecast Sales of Microwaves by Category: % Volume Growth 2017-2022
Table 96 Forecast Sales of Microwaves by Category: % Value Growth 2017-2022
Headlines
Prospects
Stagnation in Household Numbers Constrains Refrigeration Appliances Growth in Japan
Mid-sized Refrigeration Appliances A Key Area for Development
Connectivity Has Limited Impact So Far
Competitive Landscape
Panasonic Retains Lead
Hisense Maintains Dynamism
Japanese and Chinese Players Dominate
Category Data
Table 97 Sales of Refrigeration Appliances by Category: Volume 2012-2017
Table 98 Sales of Refrigeration Appliances by Category: Value 2012-2017
Table 99 Sales of Refrigeration Appliances by Category: % Volume Growth 2012-2017
Table 100 Sales of Refrigeration Appliances by Category: % Value Growth 2012-2017
Table 101 Sales of Freezers by Format: % Volume 2012-2017
Table 102 Sales of Freezers by Volume Capacity: % Volume 2012-2017
Table 103 Sales of Fridge Freezers by Format: % Volume 2012-2017
Table 104 Sales of Fridge Freezers by Volume Capacity: % Volume 2012-2017
Table 105 Sales of Fridge Freezers by Connected Appliances: % Volume 2013-2017
Table 106 Sales of Fridges by Volume Capacity: % Volume 2012-2017
Table 107 NBO Company Shares of Refrigeration Appliances: % Volume 2013-2017
Table 108 LBN Brand Shares of Refrigeration Appliances: % Volume 2014-2017
Table 109 NBO Company Shares of Freestanding Fridge Freezers: % Volume 2013-2017
Table 110 NBO Company Shares of Freestanding Fridges: % Volume 2013-2017
Table 111 Distribution of Refrigeration Appliances by Format: % Volume 2012-2017
Table 112 Production, Imports and Exports of Refrigeration Appliances: Total Volume 2012-2017
Table 113 Forecast Sales of Refrigeration Appliances by Category: Volume 2017-2022
Table 114 Forecast Sales of Refrigeration Appliances by Category: Value 2017-2022
Table 115 Forecast Sales of Refrigeration Appliances by Category: % Volume Growth 2017-2022
Table 116 Forecast Sales of Refrigeration Appliances by Category: % Value Growth 2017-2022
Headlines
Prospects
Stagnant Volumes Expected, Though Weather Remains the Key Factor in Air Treatment Products
Busy Consumer Lifestyles Support Demand for Dehumidifiers
Competitive Landscape
Panasonic Retains Top Spot
Iris Ohyama Expands Dynamically
Category Data
Table 117 Sales of Air Treatment Products by Category: Volume 2012-2017
Table 118 Sales of Air Treatment Products by Category: Value 2012-2017
Table 119 Sales of Air Treatment Products by Category: % Volume Growth 2012-2017
Table 120 Sales of Air Treatment Products by Category: % Value Growth 2012-2017
Table 121 Sales of Air Conditioners by Connected Appliances: % Volume 2013-2017
Table 122 NBO Company Shares of Air Treatment Products: % Volume 2013-2017
Table 123 LBN Brand Shares of Air Treatment Products: % Volume 2014-2017
Table 124 Distribution of Air Treatment Products by Format: % Volume 2012-2017
Table 125 Production, Imports and Exports of Air Conditioners: Total Volume 2012-2017
Table 126 Forecast Sales of Air Treatment Products by Category: Volume 2017-2022
Table 127 Forecast Sales of Air Treatment Products by Category: Value 2017-2022
Table 128 Forecast Sales of Air Treatment Products by Category: % Volume Growth 2017-2022
Table 129 Forecast Sales of Air Treatment Products by Category: % Value Growth 2017-2022
Headlines
Prospects
Focusing on Value
Health Exerting A Growing Influence
Competitive Landscape
Increasing Emphasis on Innovation
Category Data
Table 130 Sales of Food Preparation Appliances by Category: Volume 2012-2017
Table 131 Sales of Food Preparation Appliances by Category: Value 2012-2017
Table 132 Sales of Food Preparation Appliances by Category: % Volume Growth 2012-2017
Table 133 Sales of Food Preparation Appliances by Category: % Value Growth 2012-2017
Table 134 NBO Company Shares of Food Preparation Appliances: % Volume 2013-2017
Table 135 LBN Brand Shares of Food Preparation Appliances: % Volume 2014-2017
Table 136 Distribution of Food Preparation Appliances by Format: % Volume 2012-2017
Table 137 Forecast Sales of Food Preparation Appliances by Category: Volume 2017-2022
Table 138 Forecast Sales of Food Preparation Appliances by Category: Value 2017-2022
Table 139 Forecast Sales of Food Preparation Appliances by Category: % Volume Growth 2017-2022
Table 140 Forecast Sales of Food Preparation Appliances by Category: % Value Growth 2017-2022
Headlines
Prospects
Female Participation in the Workforce Driving Demand
Unit Prices Set To Contiue Rising
Positive Outlook for Electric Toothbrushes
Competitive Landscape
Panasonic Extends Lead
Dynamism Amongst Oral Care Appliances Companies
Category Data
Table 141 Sales of Personal Care Appliances by Category: Volume 2012-2017
Table 142 Sales of Personal Care Appliances by Category: Value 2012-2017
Table 143 Sales of Personal Care Appliances by Category: % Volume Growth 2012-2017
Table 144 Sales of Personal Care Appliances by Category: % Value Growth 2012-2017
Table 145 Sales of Body Shavers by Format: % Volume 2012-2017
Table 146 Sales of Hair Care Appliances by Format: % Volume 2012-2017
Table 147 NBO Company Shares of Personal Care Appliances 2013-2017
Table 148 LBN Brand Shares of Personal Care Appliances 2014-2017
Table 149 Distribution of Personal Care Appliances by Format: % Volume 2012-2017
Table 150 Forecast Sales of Personal Care Appliances by Category: Volume 2017-2022
Table 151 Forecast Sales of Personal Care Appliances by Category: Value 2017-2022
Table 152 Forecast Sales of Personal Care Appliances by Category: % Volume Growth 2017-2022
Table 153 Forecast Sales of Personal Care Appliances by Category: % Value Growth 2017-2022
Headlines
Prospects
Increasing Emphasis on Visual Design
Coffee Machines Stand Out
Competitive Landscape
Nestlé Benefiting From Focus on Coffee
Zojirushi Retains Lead
Category Data
Table 154 Sales of Small Cooking Appliances by Category: Volume 2012-2017
Table 155 Sales of Small Cooking Appliances by Category: Value 2012-2017
Table 156 Sales of Small Cooking Appliances by Category: % Volume Growth 2012-2017
Table 157 Sales of Small Cooking Appliances by Category: % Value Growth 2012-2017
Table 158 Sales of Fresstanding Hobs by Format: % Volume 2012-2017
Table 159 NBO Company Shares of Small Cooking Appliances: % Volume 2013-2017
Table 160 LBN Brand Shares of Small Cooking Appliances: % Volume 2014-2017
Table 161 Distribution of Small Cooking Appliances by Format: % Volume 2012-2017
Table 162 Forecast Sales of Small Cooking Appliances by Category: Volume 2017-2022
Table 163 Forecast Sales of Small Cooking Appliances by Category: Value 2017-2022
Table 164 Forecast Sales of Small Cooking Appliances by Category: % Volume Growth 2017-2022
Table 165 Forecast Sales of Small Cooking Appliances by Category: % Value Growth 2017-2022
Headlines
Prospects
Busier Urban Lifestyles Encourage 'on-demand' Cleaning Instead of Cleaning Routines
the Improved Sensing System on Smart Robotic Vacuum Cleaners Might Reignite the Category
Competitive Landscape
Panasonic Increases Share
Dyson Maintains Strong Growth
Irobot Takes Control
Category Data
Table 166 Sales of Vacuum Cleaners by Category: Volume 2012-2017
Table 167 Sales of Vacuum Cleaners by Category: Value 2012-2017
Table 168 Sales of Vacuum Cleaners by Category: % Volume Growth 2012-2017
Table 169 Sales of Vacuum Cleaners by Category: % Value Growth 2012-2017
Table 170 Sales of Robotic Vacuum Cleaners by Connected Appliances: % Volume 2013-2017
Table 171 NBO Company Shares of Vacuum Cleaners: % Volume 2013-2017
Table 172 LBN Brand Shares of Vacuum Cleaners: % Volume 2014-2017
Table 173 Distribution of Vacuum Cleaners by Format: % Volume 2012-2017
Table 174 Forecast Sales of Vacuum Cleaners by Category: Volume 2017-2022
Table 175 Forecast Sales of Vacuum Cleaners by Category: Value 2017-2022
Table 176 Forecast Sales of Vacuum Cleaners by Category: % Volume Growth 2017-2022
Table 177 Forecast Sales of Vacuum Cleaners by Category: % Value Growth 2017-2022

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