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Consumer Appliances in Australia

Consumer Appliances in Australia

In 2018, consumer appliances enjoyed healthy growth in retail volume and current value terms. There were significant improvements in technology, especially in categories such as dishwashers, refrigeration appliances, air treatment appliances and personal care appliances. Product innovation was a key driver of growth in consumer appliances, with many manufacturers launching new appliances with connectivity or smart features. The shift towards apartment living or smaller living spaces continued to...

Euromonitor International's Consumer Appliances in Australia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Major Appliances, Small Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Consumer Appliances market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


CONSUMER APPLIANCES IN AUSTRALIA
Euromonitor International
February 2019
LIST OF CONTENTS AND TABLES
Executive Summary
Steady Growth for Consumer Appliances
Large Capacity, A Growing Trend
Innovation Driving Premiumisation
Private Label's Emerging Presence
Positive Outlook for Consumer Appliances in Australia
Market Indicators
Table 1 Household Penetration of Selected Total Stock Consumer Appliances by Category 2013-2018
Table 2 Replacement Cycles of Consumer Appliances by Category 2013-2018
Table 3 Forecast Household Penetration of Selected Total Stock Consumer Appliances by Category 2018-2023
Table 4 Forecast Replacement Cycles of Consumer Appliances by Category 2018-2023
Market Data
Table 5 Sales of Consumer Appliances by Category: Volume 2013-2018
Table 6 Sales of Consumer Appliances by Category: Value 2013-2018
Table 7 Sales of Consumer Appliances by Category: % Volume Growth 2013-2018
Table 8 Sales of Consumer Appliances by Category: % Value Growth 2013-2018
Table 9 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2013-2018
Table 10 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2013-2018
Table 11 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2013-2018
Table 12 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2013-2018
Table 13 Sales of Small Appliances by Category: Volume 2013-2018
Table 14 Sales of Small Appliances by Category: Value 2013-2018
Table 15 Sales of Small Appliances by Category: % Volume Growth 2013-2018
Table 16 Sales of Small Appliances by Category: % Value Growth 2013-2018
Table 17 NBO Company Shares of Major Appliances: % Volume 2014-2018
Table 18 LBN Brand Shares of Major Appliances: % Volume 2015-2018
Table 19 NBO Company Shares of Small Appliances: % Volume 2014-2018
Table 20 LBN Brand Shares of Small Appliances: % Volume 2015-2018
Table 21 Distribution of Major Appliances by Format: % Volume 2013-2018
Table 22 Distribution of Small Appliances by Format: % Volume 2013-2018
Table 23 Forecast Sales of Consumer Appliances by Category: Volume 2018-2023
Table 24 Forecast Sales of Consumer Appliances by Category: Value 2018-2023
Table 25 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2018-2023
Table 26 Forecast Sales of Consumer Appliances by Category: % Value Growth 2018-2023
Table 27 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2018-2023
Table 28 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2018-2023
Table 29 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2018-2023
Table 30 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2018-2023
Table 31 Forecast Sales of Small Appliances by Category: Volume 2018-2023
Table 32 Forecast Sales of Small Appliances by Category: Value 2018-2023
Table 33 Forecast Sales of Small Appliances by Category: % Volume Growth 2018-2023
Table 34 Forecast Sales of Small Appliances by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
Headlines
Prospects
Volume Sales Growth Driven by Declining Unit Prices
Freestanding Dishwashers Maintains Share
Consumers Continue To Search for Large Capacity Dishwashers
Competitive Landscape
Miele Australia Pty Ltd Strengthens Positioning
Manufacturers Reveal New Dishwashers To Raise Brand Awareness
Category Data
Table 35 Sales of Dishwashers by Category: Volume 2013-2018
Table 36 Sales of Dishwashers by Category: Value 2013-2018
Table 37 Sales of Dishwashers by Category: % Volume Growth 2013-2018
Table 38 Sales of Dishwashers by Category: % Value Growth 2013-2018
Table 39 Sales of Dishwashers by Format: % Volume 2013-2018
Table 40 Sales of Dishwashers by Connected Appliances: % Volume 2014-2018
Table 41 NBO Company Shares of Dishwashers: % Volume 2014-2018
Table 42 LBN Brand Shares of Dishwashers: % Volume 2015-2018
Table 43 Distribution of Dishwashers by Format: % Volume 2013-2018
Table 44 Production, Imports and Exports of Dishwashers: Total Volume 2013-2018
Table 45 Forecast Sales of Dishwashers by Category: Volume 2018-2023
Table 46 Forecast Sales of Dishwashers by Category: Value 2018-2023
Table 47 Forecast Sales of Dishwashers by Category: % Volume Growth 2018-2023
Table 48 Forecast Sales of Dishwashers by Category: % Value Growth 2018-2023
Headlines
Prospects
Front-loading Models Gain in Popularity for Another Year
Price and Efficiency Remain Leading Considerations
Smart Features in Home Laundry Appliances
Competitive Landscape
Chinese Brands Increase Presence in Australian Home Laundry Appliances
Fisher & Paykel Australia Ltd Gains Further Share in Home Laundry Appliances
Category Data
Table 49 Sales of Home Laundry Appliances by Category: Volume 2013-2018
Table 50 Sales of Home Laundry Appliances by Category: Value 2013-2018
Table 51 Sales of Home Laundry Appliances by Category: % Volume Growth 2013-2018
Table 52 Sales of Home Laundry Appliances by Category: % Value Growth 2013-2018
Table 53 Sales of Automatic Washer Dryers by Connected Appliances: % Volume 2014-2018
Table 54 Sales of Automatic Washing Machines by Format: % Volume 2013-2018
Table 55 Sales of Automatic Washing Machines by Volume Capacity: % Volume 2013-2018
Table 56 Sales of Automatic Washing Machines by Connected Appliances: % Volume 2014-2018
Table 57 NBO Company Shares of Home Laundry Appliances: % Volume 2014-2018
Table 58 LBN Brand Shares of Home Laundry Appliances: % Volume 2015-2018
Table 59 Distribution of Home Laundry Appliances by Format: % Volume 2013-2018
Table 60 Production, Imports and Exports of Home Laundry Appliances: Total Volume 2013-2018
Table 61 Forecast Sales of Home Laundry Appliances by Category: Volume 2018-2023
Table 62 Forecast Sales of Home Laundry Appliances by Category: Value 2018-2023
Table 63 Forecast Sales of Home Laundry Appliances by Category: % Volume Growth 2018-2023
Table 64 Forecast Sales of Home Laundry Appliances by Category: % Value Growth 2018-2023
Headlines
Prospects
Consumers Favour Ovens With Large Capacity
Premium Features Increasingly Embraced by Australians
Built-in Appliances Are Best Performers
Competitive Landscape
Private Label Appliances Driving Further Price Competition
Smeg Australia Pty Ltd Ranks Second
Category Data
Table 65 Sales of Large Cooking Appliances by Category: Volume 2013-2018
Table 66 Sales of Large Cooking Appliances by Category: Value 2013-2018
Table 67 Sales of Large Cooking Appliances by Category: % Volume Growth 2013-2018
Table 68 Sales of Large Cooking Appliances by Category: % Value Growth 2013-2018
Table 69 Sales of Built-in Hobs by Format: % Volume 2013-2018
Table 70 Sales of Ovens by Connected Appliances: % Volume 2014-2018
Table 71 NBO Company Shares of Large Cooking Appliances: % Volume 2014-2018
Table 72 LBN Brand Shares of Large Cooking Appliances: % Volume 2015-2018
Table 73 NBO Company Shares of Built-in Hobs: % Volume 2014-2018
Table 74 NBO Company Shares of Ovens: % Volume 2014-2018
Table 75 NBO Company Shares of Cooker Hoods: % Volume 2014-2018
Table 76 NBO Company Shares of Built-in Cooker Hoods: % Volume 2014-2018
Table 77 NBO Company Shares of Freestanding Cooker Hoods: % Volume 2014-2018
Table 78 NBO Company Shares of Cookers: % Volume 2014-2018
Table 79 NBO Company Shares of Range Cookers: % Volume 2014-2018
Table 80 Distribution of Large Cooking Appliances by Format: % Volume 2013-2018
Table 81 Production, Imports and Exports of Large Cooking Appliances: Total Volume 2013-2018
Table 82 Forecast Sales of Large Cooking Appliances by Category: Volume 2018-2023
Table 83 Forecast Sales of Large Cooking Appliances by Category: Value 2018-2023
Table 84 Forecast Sales of Large Cooking Appliances by Category: % Volume Growth 2018-2023
Table 85 Forecast Sales of Large Cooking Appliances by Category: % Value Growth 2018-2023
Headlines
Prospects
Microwave Sales Decline in Australia
Average Unit Prices Grow for Another Year
Competitive Landscape
Private Label Microwaves Gain Share
Category Data
Table 86 Sales of Microwaves by Category: Volume 2013-2018
Table 87 Sales of Microwaves by Category: Value 2013-2018
Table 88 Sales of Microwaves by Category: % Volume Growth 2013-2018
Table 89 Sales of Microwaves by Category: % Value Growth 2013-2018
Table 90 Sales of Microwaves by Connected Appliances: % Volume 2014-2018
Table 91 NBO Company Shares of Microwaves: % Volume 2014-2018
Table 92 LBN Brand Shares of Microwaves: % Volume 2015-2018
Table 93 Distribution of Microwaves by Format: % Volume 2013-2018
Table 94 Production, Imports and Exports of Microwaves: Total Volume 2013-2018
Table 95 Forecast Sales of Microwaves by Category: Volume 2018-2023
Table 96 Forecast Sales of Microwaves by Category: Value 2018-2023
Table 97 Forecast Sales of Microwaves by Category: % Volume Growth 2018-2023
Table 98 Forecast Sales of Microwaves by Category: % Value Growth 2018-2023
Headlines
Prospects
Australians' Preference for Double Door (bottom Freezer)
Trend Towards Larger Capacity Fridge Freezers
Retail Volume Sales of Freezers Continue To Decline
Competitive Landscape
Manufacturers Increase Efforts of Differentiation
Electrolux, Fisher & Paykel and Samsung Leaders in Refrigeration Appliances
Category Data
Table 99 Sales of Refrigeration Appliances by Category: Volume 2013-2018
Table 100 Sales of Refrigeration Appliances by Category: Value 2013-2018
Table 101 Sales of Refrigeration Appliances by Category: % Volume Growth 2013-2018
Table 102 Sales of Refrigeration Appliances by Category: % Value Growth 2013-2018
Table 103 Sales of Freezers by Format: % Volume 2013-2018
Table 104 Sales of Freezers by Volume Capacity: % Volume 2013-2018
Table 105 Sales of Fridge Freezers by Format: % Volume 2013-2018
Table 106 Sales of Fridge Freezers by Volume Capacity: % Volume 2013-2018
Table 107 Sales of Fridge Freezers by Connected Appliances: % Volume 2014-2018
Table 108 Sales of Fridges by Volume Capacity: % Volume 2013-2018
Table 109 NBO Company Shares of Refrigeration Appliances: % Volume 2014-2018
Table 110 LBN Brand Shares of Refrigeration Appliances: % Volume 2015-2018
Table 111 NBO Company Shares of Built-in Fridge Freezers: % Volume 2014-2018
Table 112 NBO Company Shares of Freestanding Fridge Freezers: % Volume 2014-2018
Table 113 NBO Company Shares of Built-in Fridges: % Volume 2014-2018
Table 114 NBO Company Shares of Freestanding Fridges: % Volume 2014-2018
Table 115 Distribution of Refrigeration Appliances by Format: % Volume 2013-2018
Table 116 Production, Imports and Exports of Refrigeration Appliances: Total Volume 2013-2018
Table 117 Forecast Sales of Refrigeration Appliances by Category: Volume 2018-2023
Table 118 Forecast Sales of Refrigeration Appliances by Category: Value 2018-2023
Table 119 Forecast Sales of Refrigeration Appliances by Category: % Volume Growth 2018-2023
Table 120 Forecast Sales of Refrigeration Appliances by Category: % Value Growth 2018-2023
Headlines
Prospects
Connectivity in Air Treatment Products
Energy Efficiency and Price Remain Leading Consumer Considerations
Air Purifiers Is the Strongest Performer
Competitive Landscape
Private Label Gains Prominence in Air Treatment Products
the New Dyson Pure Cool
Chart 1 Dyson Pure Cool
Category Data
Table 121 Sales of Air Treatment Products by Category: Volume 2013-2018
Table 122 Sales of Air Treatment Products by Category: Value 2013-2018
Table 123 Sales of Air Treatment Products by Category: % Volume Growth 2013-2018
Table 124 Sales of Air Treatment Products by Category: % Value Growth 2013-2018
Table 125 Sales of Air Conditioners by Connected Appliances: % Volume 2014-2018
Table 126 NBO Company Shares of Air Treatment Products: % Volume 2014-2018
Table 127 LBN Brand Shares of Air Treatment Products: % Volume 2015-2018
Table 128 Distribution of Air Treatment Products by Format: % Volume 2013-2018
Table 129 Production, Imports and Exports of Air Conditioners: Total Volume 2013-2018
Table 130 Forecast Sales of Air Treatment Products by Category: Volume 2018-2023
Table 131 Forecast Sales of Air Treatment Products by Category: Value 2018-2023
Table 132 Forecast Sales of Air Treatment Products by Category: % Volume Growth 2018-2023
Table 133 Forecast Sales of Air Treatment Products by Category: % Value Growth 2018-2023
Headlines
Prospects
Unit Prices of Food Preparation Appliances Grow in Australia
Slow Juicers Registers Signs of Slowdown
Changing Lifestyles Continue To Drive Growth
Competitive Landscape
Food Preparation Appliances Continues To Become A Crowded Category
Category Data
Table 134 Sales of Food Preparation Appliances by Category: Volume 2013-2018
Table 135 Sales of Food Preparation Appliances by Category: Value 2013-2018
Table 136 Sales of Food Preparation Appliances by Category: % Volume Growth 2013-2018
Table 137 Sales of Food Preparation Appliances by Category: % Value Growth 2013-2018
Table 138 NBO Company Shares of Food Preparation Appliances: % Volume 2014-2018
Table 139 LBN Brand Shares of Food Preparation Appliances: % Volume 2015-2018
Table 140 Distribution of Food Preparation Appliances by Format: % Volume 2013-2018
Table 141 Forecast Sales of Food Preparation Appliances by Category: Volume 2018-2023
Table 142 Forecast Sales of Food Preparation Appliances by Category: Value 2018-2023
Table 143 Forecast Sales of Food Preparation Appliances by Category: % Volume Growth 2018-2023
Table 144 Forecast Sales of Food Preparation Appliances by Category: % Value Growth 2018-2023
Headlines
Prospects
Product Innovation Becomes Main Driver of Growth
Hair Care Appliances Experiences Value Growth in 2018
Competitive Landscape
Dyson's Presence in Hair Care Appliances Raises Concerns Amongst Players
Remington Products Australia Ltd Retains Leadership
Category Data
Table 145 Sales of Personal Care Appliances by Category: Volume 2013-2018
Table 146 Sales of Personal Care Appliances by Category: Value 2013-2018
Table 147 Sales of Personal Care Appliances by Category: % Volume Growth 2013-2018
Table 148 Sales of Personal Care Appliances by Category: % Value Growth 2013-2018
Table 149 Sales of Body Shavers by Format: % Volume 2013-2018
Table 150 Sales of Hair Care Appliances by Format: % Volume 2013-2018
Table 151 NBO Company Shares of Personal Care Appliances 2014-2018
Table 152 LBN Brand Shares of Personal Care Appliances 2015-2018
Table 153 Distribution of Personal Care Appliances by Format: % Volume 2013-2018
Table 154 Forecast Sales of Personal Care Appliances by Category: Volume 2018-2023
Table 155 Forecast Sales of Personal Care Appliances by Category: Value 2018-2023
Table 156 Forecast Sales of Personal Care Appliances by Category: % Volume Growth 2018-2023
Table 157 Forecast Sales of Personal Care Appliances by Category: % Value Growth 2018-2023
Headlines
Prospects
Success of the Multi-cooker
Appliances That Are Perceived Unhealthy Struggle in Australia
Competitive Landscape
Private Label Gains Share
Breville Group Retains Leadership of Small Cooking Appliances
Category Data
Table 158 Sales of Small Cooking Appliances by Category: Volume 2013-2018
Table 159 Sales of Small Cooking Appliances by Category: Value 2013-2018
Table 160 Sales of Small Cooking Appliances by Category: % Volume Growth 2013-2018
Table 161 Sales of Small Cooking Appliances by Category: % Value Growth 2013-2018
Table 162 Sales of Freestanding Hobs by Format: % Volume 2013-2018
Table 163 NBO Company Shares of Small Cooking Appliances: % Volume 2014-2018
Table 164 LBN Brand Shares of Small Cooking Appliances: % Volume 2015-2018
Table 165 Distribution of Small Cooking Appliances by Format: % Volume 2013-2018
Table 166 Forecast Sales of Small Cooking Appliances by Category: Volume 2018-2023
Table 167 Forecast Sales of Small Cooking Appliances by Category: Value 2018-2023
Table 168 Forecast Sales of Small Cooking Appliances by Category: % Volume Growth 2018-2023
Table 169 Forecast Sales of Small Cooking Appliances by Category: % Value Growth 2018-2023
Headlines
Prospects
Stick Vacuum Cleaners Records Fastest Retail Volume Growth
Growing Presence of Premiumisation
Competitive Landscape
Dyson Continues To Strengthen Its Leadership
Godfreys Pty Ltd Faces Major Difficulties in Vacuum Cleaners
Category Data
Table 170 Sales of Vacuum Cleaners by Category: Volume 2013-2018
Table 171 Sales of Vacuum Cleaners by Category: Value 2013-2018
Table 172 Sales of Vacuum Cleaners by Category: % Volume Growth 2013-2018
Table 173 Sales of Vacuum Cleaners by Category: % Value Growth 2013-2018
Table 174 Sales of Robotic Vacuum Cleaners by Connected Appliances: % Volume 2014-2018
Table 175 NBO Company Shares of Vacuum Cleaners: % Volume 2014-2018
Table 176 LBN Brand Shares of Vacuum Cleaners: % Volume 2015-2018
Table 177 Distribution of Vacuum Cleaners by Format: % Volume 2013-2018
Table 178 Forecast Sales of Vacuum Cleaners by Category: Volume 2018-2023
Table 179 Forecast Sales of Vacuum Cleaners by Category: Value 2018-2023
Table 180 Forecast Sales of Vacuum Cleaners by Category: % Volume Growth 2018-2023
Table 181 Forecast Sales of Vacuum Cleaners by Category: % Value Growth 2018-2023

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