Confectionery in the Middle East and Africa
While the Middle East and Africa is the fastest growing region across the world, mainly fuelled by a handful of markets, particularly Saudi Arabia, the United Arab Emirates, Egypt and South Africa. This will largely remain the case over the next five years. That said, Iran provides something of an unknown quantity, and the likes of Mars could capitalise if the business environment improves dramatically. The region will continue to be beset by poor distribution of chocolate, impairing growth.
Euromonitor International's Confectionery in the Middle East and Africa global briefing offers an insight into to the size and shape of the Packaged Food market, highlights buzz topics, emerging geographies, categories and trends and identifies the leading companies and brands. It also offers strategic analysis on driving packaged food industry trends like health and wellness, premiumisation, convenience and value-for-money and how those trends influence factors like new product developments, packaging innovations, retail distribution and retail pricing both historically and into the future.
Product coverage: Baby Food, Baked Goods, Breakfast Cereals, Confectionery, Dairy, Edible Oils, Ice Cream and Frozen Desserts, Processed Fruit and Vegetables, Processed Meat and Seafood, Ready Meals, Rice, Pasta and Noodles, Sauces, Dressings and Condiments, Savoury Snacks, Soup, Spreads, Sweet Biscuits, Snack Bars and Fruit Snacks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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