Concentrates in South Korea

Concentrates in South Korea

Iced tea recorded healthy growth during the review period. Promoted by K-pop idols, the category-dominant brand Lipton’s marketing campaigns supported powder concentrates’ positive performance. Viral marketing was used to appeal to young consumers aged seven to 13 through social networks and creating various video clips. At the same time, manufacturers offer price promotions targeting price-conscious parents. As a result, the shares of internet retailing and canister type packaging, which have l...

Euromonitor International's Concentrates in South Korea report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2014-2018), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Liquid Concentrates, Powder Concentrates.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Concentrates market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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Concentrates in South Korea
Euromonitor International
December 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Iced Tea Continues To Grow in South Korea
Liquid Concentrates Sees Opportunities From Flavour Extensions
Competitive Landscape
Unilever Korea Remains Strong in Powder Concentrates
Daesang Corp Maintains Its Leadership in Liquid Concentrates
Category Data
Table 1 Off-trade Sales of Concentrates (RTD) by Category: Volume 2014-2019
Table 2 Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2014-2019
Table 3 Off-trade Sales of Concentrates by Category: Value 2014-2019
Table 4 Off-trade Sales of Concentrates by Category: % Value Growth 2014-2019
Table 5 Leading Flavours for Off-trade Liquid Concentrates: % Volume 2014-2019
Table 6 Leading Flavours for Off-trade Powder Concentrates: % Volume 2014-2019
Table 7 NBO Company Shares of Off-trade Concentrates (RTD): % Volume 2015-2019
Table 8 LBN Brand Shares of Off-trade Concentrates (RTD): % Volume 2016-2019
Table 9 NBO Company Shares of Off-trade Concentrates: % Value 2015-2019
Table 10 LBN Brand Shares of Off-trade Concentrates: % Value 2016-2019
Table 11 NBO Company Shares of Off-trade Liquid Concentrates (RTD): % Volume 2015-2019
Table 12 LBN Brand Shares of Off-trade Liquid Concentrates (RTD): % Volume 2016-2019
Table 13 NBO Company Shares of Off-trade Powder Concentrates (RTD): % Volume 2015-2019
Table 14 LBN Brand Shares of Off-trade Powder Concentrates (RTD): % Volume 2016-2019
Table 15 Forecast Off-trade Sales of Concentrates (RTD) by Category: Volume 2019-2024
Table 16 Forecast Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2019-2024
Table 17 Forecast Off-trade Sales of Concentrates by Category: Value 2019-2024
Table 18 Forecast Off-trade Sales of Concentrates by Category: % Value Growth 2019-2024
Executive Summary
Soft Drinks Continues To Perform Well in 2019
South Korean Consumers Are Looking for Simpler Lifestyles
Lotte Chilsung Beverage and Coca-Cola Korea Maintain Leading Positions
Health and Wellness and Convenience Become Priorities
Healthy Drinks Are Key To Further Growth
Market Data
Table 19 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2014-2019
Table 20 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2014-2019
Table 21 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2014-2019
Table 22 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2014-2019
Table 23 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2019
Table 24 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2019
Table 25 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2019
Table 26 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2019
Table 27 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2014-2019
Table 28 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2014-2019
Table 29 Off-trade Sales of Soft Drinks by Category: Value 2014-2019
Table 30 Off-trade Sales of Soft Drinks by Category: % Value Growth 2014-2019
Table 31 Sales of Soft Drinks by Total Fountain On-trade: Volume 2014-2019
Table 32 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2014-2019
Table 33 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2015-2019
Table 34 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2016-2019
Table 35 NBO Company Shares of Off-trade Soft Drinks: % Value 2015-2019
Table 36 LBN Brand Shares of Off-trade Soft Drinks: % Value 2016-2019
Table 37 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2014-2019
Table 38 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2014-2019
Table 39 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2014-2019
Table 40 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2019
Table 41 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2019-2024
Table 42 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2019-2024
Table 43 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2019-2024
Table 44 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2019-2024
Table 45 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2019-2024
Table 46 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2019-2024
Table 47 Forecast Off-trade Sales of Soft Drinks by Category: Value 2019-2024
Table 48 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2019-2024
Table 49 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2019-2024
Table 50 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2019-2024
Appendix
Fountain Sales in South Korea
Sources
Summary 1 Research Sources

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