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Commonwealth Bank of Australia (CBA) in Financial Cards and Payments (Australia)

Commonwealth Bank of Australia (CBA) in Financial Cards and Payments (Australia)

Commonwealth Bank continued to be the benchmark for technology innovation. The company has identified technology as an avenue for growth. It successfully uses its technology platform to deliver innovative products and services to business and personal customers. The launch of several products, including Albert, a touch-screen terminal for merchants, a digital platform for Self-Managed Super Funds and new features for its CommBank app are likely to drive growth over the forecast period.

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Product coverage: Financial Cards in Circulation, M-Commerce, Transactions.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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COMMONWEALTH BANK OF AUSTRALIA (CBA) IN FINANCIAL CARDS AND PAYMENTS (AUSTRALIA)
Euromonitor International
January 2016
LIST OF CONTENTS AND TABLES
Strategic Direction
Key Facts
Summary 1 Commonwealth Bank of Australia (CBA): Operational Indicators
Competitive Positioning
Summary 2 Commonwealth Bank of Australia (CBA): Competitive Position 2014

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