Within colour cosmetics, digital marketing has eclipsed most traditional marketing. Digital media is increasingly becoming an integral part of marketing as video tutorials help to show case product efficacy, while social media networks are used to create brand hype either to drive online sales or retail traffic. In addition, one of the key benefits of digital marketing is that it allows brands to develop a deeper understanding of consumer profile in terms of demography, usage and expectation, th...
Euromonitor International's Colour Cosmetics in Switzerland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. Forecasts to 2021 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Get a detailed picture of the Colour Cosmetics market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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