Social media has had a large impact on the trends and helped to boost the sales of colour cosmetics during 2016. Nail polish increased by 5% in current value terms during 2014 due to the circulation of various nail polish patterns and use of less traditional nail polish colours. However, in 2016 there was a less strong focus on nail polish in social media, and nail polish only increased by 1%, as this trend matured and was replaced by other product category trends such as contouring and eyebrow...
Euromonitor International's Colour Cosmetics in Sweden report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. Forecasts to 2021 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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Get a detailed picture of the Colour Cosmetics market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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