Colour Cosmetics in Nigeria

Colour Cosmetics in Nigeria

The high rate at which young women are adopting the habit of regularly wearing makeup has led to strong growth in colour cosmetics for many years. This in turn has resulted in numerous professional makeup studios springing up across the country. The new generation of young Nigerian women are generally very well informed of the latest global trends in the world of colour cosmetics due to their internet usage and social media exposure. With the country’s economy expected to continue improving over...

Euromonitor International's Colour Cosmetics in Nigeria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Colour Cosmetics Sets/Kits, Eye Make-Up, Facial Make-Up, Lip Products, Nail Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Colour Cosmetics market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


Colour Cosmetics in Nigeria
Euromonitor International
June 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Young Female Consumers Drive Growth
Rapid Urbanisation Key To Growing Demand
Strong Competition Set To Boost Awareness
Competitive Landscape
Mary Kay Inc Leads the Colour Cosmetics Category
Multinational Brands Lead This Category
Mass Brands Dominate, Although Premium Brands Maintain Good Prospects
Category Data
Table 1 Sales of Colour Cosmetics by Category: Value 2013-2018
Table 2 Sales of Colour Cosmetics by Category: % Value Growth 2013-2018
Table 3 NBO Company Shares of Colour Cosmetics: % Value 2014-2018
Table 4 LBN Brand Shares of Colour Cosmetics: % Value 2015-2018
Table 5 LBN Brand Shares of Eye Make-up: % Value 2015-2018
Table 6 LBN Brand Shares of Facial Make-up: % Value 2015-2018
Table 7 LBN Brand Shares of Lip Products: % Value 2015-2018
Table 8 LBN Brand Shares of Nail Products: % Value 2015-2018
Table 9 LBN Brand Shares of Premium Colour Cosmetics: % Value 2015-2018
Table 10 Forecast Sales of Colour Cosmetics by Category: Value 2018-2023
Table 11 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2018-2023
Executive Summary
Rising Young Adult Population, Urbanisation Drive Beauty and Personal Care Growth
Beauty and Personal Care Performs Well in 2018 Despite Modest Economic Growth
Mass Brands Drive Demand Due To Low Purchasing Power
Challenging Economic Situation Suppresses New Product Development
Forecast Period Growth To Be Driven Mainly by Rising Disposable Incomes
Market Data
Table 12 Sales of Beauty and Personal Care by Category: Value 2013-2018
Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2013-2018
Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2014-2018
Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2014-2018
Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2015-2018
Table 17 Distribution of Beauty and Personal Care by Format: % Value 2013-2018
Table 18 Distribution of Beauty and Personal Care by Format and Category: % Value 2018
Table 19 Forecast Sales of Beauty and Personal Care by Category: Value 2018-2023
Table 20 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023
Definitions
Sources
Summary 1 Research Sources

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