Colour Cosmetics in Malaysia
With restrictions on movement outside of the home after the introduction of another lockdown in the first months of 2021, many Malaysians significantly reduced their expenditure on perceived non-essential products such as colour cosmetics due to remote working and limited socialising opportunities. This resulted in declining demand across most of the category with the exception of BB/CC creams, although its performance was subdued compared to its dynamic growth recorded over the review period as...
Euromonitor International's Colour Cosmetics in Malaysia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021, allowing you to identify the sectors driving growth. Forecasts to 2026 illustrate how the market is set to change.
Product coverage: Colour Cosmetics Sets/Kits, Eye Make-Up, Facial Make-Up, Lip Products, Nail Products.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Colour Cosmetics market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
- Colour Cosmetics in Malaysia
- Euromonitor International
- May 2022
- List Of Contents And Tables
- COLOUR COSMETICS IN MALAYSIA
- KEY DATA FINDINGS
- 2021 DEVELOPMENTS
- Continued lockdown in the first half of 2021 results in declines across much of colour cosmetics
- Popular health and beauty specialist retailers extend consumer reach through omnichannel strategy
- Multinationals retain lead in 2021, while increasing number of brands attempt to appeal to younger consumers by highlighting products which support “selfie” trend
- PROSPECTS AND OPPORTUNITIES
- Improving demand for colour cosmetics from 2022 onwards as social conditions return to normal
- Blurring of boundaries likely to gain further momentum
- Opening of standalone luxury beauty specialist retailers may help premium colour cosmetics withstand competition over the forecast period
- CATEGORY DATA
- Table 1 Sales of Colour Cosmetics by Category: Value 2016-2021
- Table 2 Sales of Colour Cosmetics by Category: % Value Growth 2016-2021
- Table 3 NBO Company Shares of Colour Cosmetics: % Value 2017-2021
- Table 4 LBN Brand Shares of Colour Cosmetics: % Value 2018-2021
- Table 5 LBN Brand Shares of Eye Make-up: % Value 2018-2021
- Table 6 LBN Brand Shares of Facial Make-up: % Value 2018-2021
- Table 7 LBN Brand Shares of Lip Products: % Value 2018-2021
- Table 8 LBN Brand Shares of Nail Products: % Value 2018-2021
- Table 9 LBN Brand Shares of Premium Colour Cosmetics: % Value 2018-2021
- Table 10 Forecast Sales of Colour Cosmetics by Category: Value 2021-2026
- Table 11 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2021-2026
- CHART 1 Beauty and Personal Care Value Sales Growth Scenarios: 2019-2026
- CHART 2 Beauty and Personal Care Impact of Soft Drivers on Value Sales: 2019-2026
- BEAUTY AND PERSONAL CARE IN MALAYSIA
- EXECUTIVE SUMMARY
- Beauty and personal care in 2021: The big picture
- 2021 key trends
- Competitive landscape
- Retailing developments
- What next for beauty and personal care?
- MARKET DATA
- Table 12 Sales of Beauty and Personal Care by Category: Value 2016-2021
- Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2016-2021
- Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2017-2021
- Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2017-2021
- Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2018-2021
- Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2016-2021
- Table 18 Distribution of Beauty and Personal Care by Format: % Value 2016-2021
- Table 19 Distribution of Beauty and Personal Care by Format and Category: % Value 2021
- Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2021-2026
- Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2021-2026
- DISCLAIMER
- SOURCES
- Summary 1 Research Sources