Colour cosmetics in 2016 benefited from the launch of countless new products, limited editions and line extensions, including from Germany’s main drugstore chains dm-Drogerie Markt, Rossmann, Budnikowsky and Müller. Sales were also fuelled by consumers’ general interest in colour cosmetics and eagerness to try out new offerings. Manufacturers, meanwhile, focused on educating consumers about their products and how to use them via tutorials, blogs, vlogs and magazines.
Euromonitor International's Colour Cosmetics in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. Forecasts to 2021 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Get a detailed picture of the Colour Cosmetics market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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