While Colgate-Palmolive is the world’s sixth largest player in home care and the global leader in multipurpose cleaners, its brands risk being undermined by their peripheral role in the company’s broader development strategy. This profile analyses the challenges facing Colgate-Palmolive in home care, and considers opportunities for it to strengthen and extend its operations in the market. It also examines the company’s attractiveness to potential acquirers.
Euromonitor International's Colgate-Palmolive Co in Home Care (World) Company Profile offers detailed strategic analysis of the company’s business, examining its performance in the Home Care market. The report examines company shares by region and sector, brand portfolio and new product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.
Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Get a detailed picture of the Home Care market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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