The company defines its stated strategic goals in terms of margin expansion, volume growth, cost efficiencies and employee development. Margin expansion and volume growth will see the company seek growth through acquisition that allows Cloetta to expand into new packaged food categories. An example of this is the acquisition of Nutisal in January 2014. Cloetta claims Nutisal is the leader in dry roasted nuts on the Swedish market.
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Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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