London continues to shine as one of the world’s leading cities for leisure and business tourism, welcoming a record 16.8 million visitors in 2013. The US and Europe remain the most important source markets for the capital, although much effort is being made to attract Chinese visitors via the nationwide China Welcome Campaign. Demand for accommodation is high, with an ever-increasing supply of new hotels, peer-to-peer offerings and upmarket hostels.
Euromonitor International's City Travel Briefing: London global briefing offers an insight into to the size and shape of the Travel and Tourism market, highlights buzz topics, emerging geographies, categories and trends as well as pressing industry issues. It identifies the leading companies and brands, offers strategic analysis of key factors influencing the market from innovation, pricing, channel distribution to economic/lifestyle influences. Forecasts illustrate how the market is set to change and outlines the criteria for success.
Product coverage: Car Rental, Demand Factors, Health and Wellness Tourism, Online Travel Sales to Country Residents, Tourism Flows Domestic, Tourism Flows Inbound, Tourism Flows Outbound, Tourism Receipts and Expenditure, Tourist Attractions, Transportation, Travel Accommodation, Travel Retail.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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