Citruma SA in Soft Drinks (Morocco)
Citruma’s strategic direction is to expand by buying new equipment, including new production lines. The company also will expand the Marrakech brand and enhance its distribution strategy. The business is growing steadily.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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