In 2015, The Mad Tapper opened for business as the first craft cider distributor in Singapore, signalling fast-rising local interest in cider/perry, especially for options beyond the leading commercial brands. The number of imported cider/perry brands available increased significantly over the review period. The Mad Tapper’s strategy is to partner with food outlets, mobile food trucks and local markets to further the uptake of craft cider/perry as a lifestyle drink, beyond just clubs and bars.
Euromonitor International's Cider/Perry in Singapore report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2011-2015), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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Get a detailed picture of the Cider/Perry market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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