Cider/perry continued to decline in 2015, but at a lower rate than the contracting CAGR of 17% over the review period. Although this performance could have been much better, manufacturers of cider/perry were satisfied following the much more disappointing results from previous years. The key factor behind the improvement in volume performance of cider/perry in Denmark was strong marketing campaigns executed by the leading companies Carlsberg and Cult, which stimulated interest among target consu...
Euromonitor International's Cider/Perry in Denmark report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2011-2015), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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Get a detailed picture of the Cider/Perry market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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