Character Licensing Trends in Packaged food, and beauty & Personal Care in Western Europe
There are many categories in packaged food, and beauty and personal care in Western Europe which remain untapped by character licensing. Restrictions on unhealthy food packaging are a challenge, but healthy eating and product formulation could bring opportunities. Character licensing in dental health offers prospects, although unfavourable demographics may hinder growth. This is an exciting journey shaped by key developments and opportunities presented by a rich and developed region.
Euromonitor International's Character Licensing Trends in Packaged food, and beauty & Personal Care in Western Europe global briefing offers an insight into to the size and shape of the Packaged Food market, highlights buzz topics, emerging geographies, categories and trends and identifies the leading companies and brands. It also offers strategic analysis on driving packaged food industry trends like health and wellness, premiumisation, convenience and value-for-money and how those trends influence factors like new product developments, packaging innovations, retail distribution and retail pricing both historically and into the future.
Product coverage: Baby Food, Baked Goods, Breakfast Cereals, Confectionery, Dairy, Edible Oils, Ice Cream and Frozen Desserts, Processed Fruit and Vegetables, Processed Meat and Seafood, Ready Meals, Rice, Pasta and Noodles, Sauces, Dressings and Condiments, Savoury Snacks, Soup, Spreads, Sweet Biscuits, Snack Bars and Fruit Snacks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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