Channel Overview in Eyewear
The eyewear distribution landscape is rapidly evolving. Opticians’ knowhow is no longer enough to retain leadership, as consumers shift to more convenient and value-for-money propositions. The eyewear industry exemplifies the impact of e-commerce growth, the repurposing of stores and incorporation of digital features into every aspect of the shopping experience. This briefing aims to shed a spotlight on the key distribution shifts occurring within this fast-growing industry.
Euromonitor International's Channel Overview in Eyewear global briefing offers detailed strategic analysis of the global Eyewear market by pinpointing growth sectors, emerging trends, economic/lifestyle influences, highlights categories and geographies as well as pressing industry issues that are driving growth. The report identifies leading companies and brands within the competitive landscape, which feeds into shaping marketing and distribution strategies. From the latest cosmetics and coloured contact lenses to prescription glasses and frames, Euromonitor International offers an incisive snapshot of the Eyewear industry. Forecasts illustrate how the market is predicted to develop, regulatory shifts as well as opportunities to be seized for further growth.
Product coverage: Contact Lenses and Solutions, Spectacles.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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