Cederroth Polska SA in Beauty and Personal Care (Poland)
Cederroth Polska follows the global strategy of its parent firm Orkla Group, which is gaining a leading position locally. Hence, the strategic goal of Cederroth Polska is to further strengthen its strong position in Polish beauty and personal care. The company focuses on the development of its existing strong brands and possibly on the acquisition of the next promising trademarks. In the future, activity is planned to be led upon unification of Cederroth Polska with Orkla Health under one united...
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Beauty and Personal Care, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Sets/Kits, Skin Care, Sun Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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