Carlsberg Hungary Kft in Alcoholic Drinks (Hungary)
The main strategy of Carlsberg Hungary is to maintain its strong position amongst the strongest beer importers in Hungary, and retain its leading position in cider with the Somersby brand. The company plans to continue to focus on the import and country-wide distribution of premium lager and other beer specialities. Carlsberg’s products are present in all channels, both on-trade and off-trade. The company will remain active in promoting its existing premium brands and strategically introducing n...
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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