Carbonates in Thailand


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Carbonates in Thailand

Off-trade volume sales of carbonates continued to decline in Thailand in 2019 as rising awareness of the health risks associated with a high sugar intake led more consumers to favour other types of soft drinks, such as bottled water. The negative impact of increased health-consciousness was compounded as off-trade unit prices continued to rise due to the sugar tax, which was implemented in late 2017, with an increase in taxation in October 2019. This tax is progressive, meaning it increases in p...

Euromonitor International's Carbonates in Thailand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2014-2018), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Cola Carbonates, Non-Cola Carbonates.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Carbonates market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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Carbonates in Thailand
Euromonitor International
December 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Health Concerns and Sugar Tax Continue To Depress Off-trade Demand for Carbonates
Carbonates Regarded As Somewhat of A Luxury by Many in Times of Uncertainty
On-trade Channel Offers Opportunities As Off-trade Consumption Falls
Competitive Landscape
Coca-Cola (thailand) and Pepsi-cola (thai) Trading Co Remain the Clear Leaders
Serm Suk Gains Share
Players Innovate in Order To Avoid the Sugar Tax and Attract Younger Consumers
Category Data
Table 1 Off-trade vs On-trade Sales of Carbonates: Volume 2014-2019
Table 2 Off-trade vs On-trade Sales of Carbonates: Value 2014-2019
Table 3 Off-trade vs On-trade Sales of Carbonates: % Volume Growth 2014-2019
Table 4 Off-trade vs On-trade Sales of Carbonates: % Value Growth 2014-2019
Table 5 Off-trade Sales of Carbonates by Category: Volume 2014-2019
Table 6 Off-trade Sales of Carbonates by Category: Value 2014-2019
Table 7 Off-trade Sales of Carbonates by Category: % Volume Growth 2014-2019
Table 8 Off-trade Sales of Carbonates by Category: % Value Growth 2014-2019
Table 9 Total Sales of Carbonates by Fountain On-trade: Volume 2014-2019
Table 10 Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2014-2019
Table 11 NBO Company Shares of Off-trade Carbonates: % Volume 2015-2019
Table 12 LBN Brand Shares of Off-trade Carbonates: % Volume 2016-2019
Table 13 NBO Company Shares of Off-trade Carbonates: % Value 2015-2019
Table 14 LBN Brand Shares of Off-trade Carbonates: % Value 2016-2019
Table 15 Forecast Off-trade Sales of Carbonates by Category: Volume 2019-2024
Table 16 Forecast Off-trade Sales of Carbonates by Category: Value 2019-2024
Table 17 Forecast Off-trade Sales of Carbonates by Category: % Volume Growth 2019-2024
Table 18 Forecast Off-trade Sales of Carbonates by Category: % Value Growth 2019-2024
Table 19 Forecast Total Sales of Carbonates by Fountain On-trade: Volume 2019-2024
Table 20 Forecast Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2019-2024
Executive Summary
Rising Health Consciousness Constrains Demand for Soft Drinks in 2019
Progressive Sugar Tax Continues To Fuel Price Hikes in Several Categories
Producers Adjust Their Strategies As Competition Intensifies
the Health Trend and Consumer Desire for New Experiences Influence New Product Development
Despite Challenges, the Outlook for Soft Drinks Remains Positive
Market Data
Table 21 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2014-2019
Table 22 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2014-2019
Table 23 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2014-2019
Table 24 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2014-2019
Table 25 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2019
Table 26 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2019
Table 27 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2019
Table 28 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2019
Table 29 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2014-2019
Table 30 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2014-2019
Table 31 Off-trade Sales of Soft Drinks by Category: Value 2014-2019
Table 32 Off-trade Sales of Soft Drinks by Category: % Value Growth 2014-2019
Table 33 Sales of Soft Drinks by Total Fountain On-trade: Volume 2014-2019
Table 34 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2014-2019
Table 35 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2015-2019
Table 36 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2016-2019
Table 37 NBO Company Shares of Off-trade Soft Drinks: % Value 2015-2019
Table 38 LBN Brand Shares of Off-trade Soft Drinks: % Value 2016-2019
Table 39 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2014-2019
Table 40 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2019
Table 41 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2019-2024
Table 42 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2019-2024
Table 43 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2019-2024
Table 44 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2019-2024
Table 45 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2019-2024
Table 46 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2019-2024
Table 47 Forecast Off-trade Sales of Soft Drinks by Category: Value 2019-2024
Table 48 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2019-2024
Table 49 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2019-2024
Table 50 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2019-2024
Appendix
Fountain Sales in Thailand
Trends
Sources
Summary 1 Research Sources

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