Carbonates in Kazakhstan
Despite ongoing consumer interest in reduced sugar drinks and an overall strengthening health awareness in the country, carbonates remained very competitive in Kazakhstan. The category posted a stronger performance than juice and RTD tea due to the strong consumption tradition of carbonates in the country in addition to ongoing recovery after financial turbulence in 2015-2016. Consumers continued to remain frugal in their expenditure and therefore only gradually switched to higher-value products...
Euromonitor International's Carbonates in Kazakhstan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2015-2019), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2024 illustrate how the market is set to change.
Product coverage: Cola Carbonates, Non-Cola Carbonates.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Carbonates market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
- Carbonates in Kazakhstan
- Euromonitor International
- January 2020
- LIST OF CONTENTS AND TABLES
- Headlines
- Prospects
- Carbonates Remains Competitive in 2019 Despite Health and Wellness Trend
- Increasing Health and Wellness Trend Influences Product Choice
- Price Plays A Significant Role in Consumers' Choices
- Competitive Landscape
- International Companies Continue To Lead Thanks To Strong Brand Awareness and Marketing Campaigns
- Focus on Health and Wellness in 2019
- Local Companies Lead Non-cola Carbonates With Their Established Flavours
- Category Data
- Table 1 Off-trade vs On-trade Sales of Carbonates: Volume 2014-2019
- Table 2 Off-trade vs On-trade Sales of Carbonates: Value 2014-2019
- Table 3 Off-trade vs On-trade Sales of Carbonates: % Volume Growth 2014-2019
- Table 4 Off-trade vs On-trade Sales of Carbonates: % Value Growth 2014-2019
- Table 5 Off-trade Sales of Carbonates by Category: Volume 2014-2019
- Table 6 Off-trade Sales of Carbonates by Category: Value 2014-2019
- Table 7 Off-trade Sales of Carbonates by Category: % Volume Growth 2014-2019
- Table 8 Off-trade Sales of Carbonates by Category: % Value Growth 2014-2019
- Table 9 Sales of Carbonates by Total Fountain On-trade: Volume 2014-2019
- Table 10 Sales of Carbonates by Total Fountain On-trade: % Volume Growth 2014-2019
- Table 11 NBO Company Shares of Off-trade Carbonates: % Volume 2015-2019
- Table 12 LBN Brand Shares of Off-trade Carbonates: % Volume 2016-2019
- Table 13 NBO Company Shares of Off-trade Carbonates: % Value 2015-2019
- Table 14 LBN Brand Shares of Off-trade Carbonates: % Value 2016-2019
- Table 15 Forecast Off-trade Sales of Carbonates by Category: Volume 2019-2024
- Table 16 Forecast Off-trade Sales of Carbonates by Category: Value 2019-2024
- Table 17 Forecast Off-trade Sales of Carbonates by Category: % Volume Growth 2019-2024
- Table 18 Forecast Off-trade Sales of Carbonates by Category: % Value Growth 2019-2024
- Table 19 Forecast Sales of Carbonates by Total Fountain On-trade: Volume 2019-2024
- Table 20 Forecast Sales of Carbonates by Total Fountain On-trade: % Volume Growth 2019-2024
- Executive Summary
- Population Growth, Stable Economy and New Products Ensure Steady Growth in 2019
- Stronger Manufacturer Focus on Product Positioning and Ingredients Due To Health and Wellness Trend
- Strengthened Position of Domestic Manufacturers Thanks To Investment, New Products and Marketing Efforts
- New Products Influenced by Health and Wellness Trend in 2019
- Positive Economic and Political Situation and Innovation To Drive Future Sales
- Market Data
- Table 21 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2014-2019
- Table 22 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2014-2019
- Table 23 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2014-2019
- Table 24 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2014-2019
- Table 25 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2019
- Table 26 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2019
- Table 27 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2019
- Table 28 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2019
- Table 29 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2014-2019
- Table 30 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2014-2019
- Table 31 Off-trade Sales of Soft Drinks by Category: Value 2014-2019
- Table 32 Off-trade Sales of Soft Drinks by Category: % Value Growth 2014-2019
- Table 33 Sales of Soft Drinks by Total Fountain On-trade: Volume 2014-2019
- Table 34 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2014-2019
- Table 35 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2015-2019
- Table 36 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2016-2019
- Table 37 NBO Company Shares of Off-trade Soft Drinks: % Value 2015-2019
- Table 38 LBN Brand Shares of Off-trade Soft Drinks: % Value 2016-2019
- Table 39 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2014-2019
- Table 40 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2019
- Table 41 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2019-2024
- Table 42 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2019-2024
- Table 43 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2019-2024
- Table 44 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2019-2024
- Table 45 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2019-2024
- Table 46 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2019-2024
- Table 47 Forecast Off-trade Sales of Soft Drinks by Category: Value 2019-2024
- Table 48 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2019-2024
- Table 49 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2019-2024
- Table 50 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2019-2024
- Sources
- Summary 1 Research Sources