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In-Car Entertainment in Morocco

In-Car Entertainment in Morocco

Growing use of smartphones in Morocco is affecting sales of in-car products. These increasingly prevalent devices can offer an experience almost similar to, if not better than, many in-car entertainment devices, including navigation systems and in-dash media players. In addition, smartphones can be used to make calls while driving, offer GPS functionality, and also play music. The recent launch of Spotify in Morocco has further boosted consumer interest in smartphones, which has impacted demand...

Euromonitor International's In-Car Entertainment in Morocco report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: In-Car Navigation, In-Car Speakers, In-Dash Media Players.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the In-Car Entertainment market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


In-car Entertainment in Morocco
Euromonitor International
August 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Smartphones Erode Demand for Dedicated In-car Units
Retailers Reduce Space for In-car Entertainment Products, Quality of Factory-fitted Units Impacts Demand
Reduced Used Car Sales and Imports Reduce Growth Potential
Competitive Landscape
Leading Players Benefit From Strong Retail Presence, Jbl Continues To Gain Share
Local Players Unable To Compete With Their Larger International Counterparts
Players Face Continued Challenge of Rising Smartphone Penetration
Category Data
Table 1 Sales of In-Car Entertainment by Category: Volume 2014-2019
Table 2 Sales of In-Car Entertainment by Category: Value 2014-2019
Table 3 Sales of In-Car Entertainment by Category: % Volume Growth 2014-2019
Table 4 Sales of In-Car Entertainment by Category: % Value Growth 2014-2019
Table 5 NBO Company Shares of In-Car Entertainment: % Volume 2015-2019
Table 6 LBN Brand Shares of In-Car Entertainment: % Volume 2016-2019
Table 7 Distribution of In-Car Entertainment by Channel: % Volume 2014-2019
Table 8 Forecast Sales of In-Car Entertainment by Category: Volume 2019-2024
Table 9 Forecast Sales of In-Car Entertainment by Category: Value 2019-2024
Table 10 Forecast Sales of In-Car Entertainment by Category: % Volume Growth 2019-2024
Table 11 Forecast Sales of In-Car Entertainment by Category: % Value Growth 2019-2024
Executive Summary
Smartphones' Impact Felt Across the Market, Smuggled Products An Issue
Consumers Seek Modern, Innovative Products, Payment Options Increase Affordability
Samsung Consolidates Lead, Local Players Fail To Compete
Specialist Retailers Remain Dominant Due To Product Range and Advice, But Internet Retailing and Hypermarkets See Shares Rise
International Brands' Quality/cost Ratio Trumps Price for Moroccan Consumers, Stifles Potential for Local Players
Market Data
Table 12 Sales of Consumer Electronics by Category: Volume 2014-2019
Table 13 Sales of Consumer Electronics by Category: Value 2014-2019
Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2014-2019
Table 15 Sales of Consumer Electronics by Category: % Value Growth 2014-2019
Table 16 NBO Company Shares of Consumer Electronics: % Volume 2015-2019
Table 17 LBN Brand Shares of Consumer Electronics: % Volume 2016-2019
Table 18 Distribution of Consumer Electronics by Channel: % Volume 2014-2019
Table 19 Forecast Sales of Consumer Electronics by Category: Volume 2019-2024
Table 20 Forecast Sales of Consumer Electronics by Category: Value 2019-2024
Table 21 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2019-2024
Table 22 Forecast Sales of Consumer Electronics by Category: % Value Growth 2019-2024
Definitions
Sources
Summary 1 Research Sources

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