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The World Market for Cannabis

Publisher Euromonitor International
Published Feb 24, 2026
Length 46 Pages
SKU # EP20935042

Description

The legal cannabis industry continued to expand in value sales despite exogenous challenges, such as socioeconomic and geopolitical tensions, and industry-specific ones, such as ongoing price compressions, oversupply and unpredictable regulatory measures. Resilient adult-use consumer demand and telemedicine-fuelled medical sales driven by quasi-recreational consumption were key propellers for the global cannabis industry in 2025.

Euromonitor International’s The World Market for Cannabis Global report is designed specifically for current and potential stakeholders in the emerging legal cannabis market. It seeks to provide an in-depth overview of the size and scope of the global cannabis environment, examining the historic and future market trends. Delving into the forces shaping the emerging legal industry including regulatory momentum, dynamics of current illicit consumption, changing consumer behaviour and corporate activity, the report identifies opportunities and challenges across medical, adult-use cannabis and CBD. Forecasts in the reports are available to 2027. 

Product coverage: Adult-Use Cannabis, CBD & Other Non-Intoxicating Cannabinoids, Medical Cannabis.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Cannabis market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

46 Pages
Introduction
State of the industry
Consumers
Companies and products
COMPETITIVE LANDSCAPE
Channels
Future outlook
Conclusion

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