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Blue Buffalo Pet Products Inc in Pet Care (USA)

Blue Buffalo Pet Products Inc in Pet Care (USA)

Following another year of strong growth in 2015, Blue Buffalo is looking to expand its presence in the US. The company hopes that by reaching millennial pet owners, expanding in pet specialist channels outside of pet superstores and enhancing its product mix, it will be able to grow its presence by converting more pet owners to Blue Buffalo. The company also plans to expand into previously untapped markets, including internationally and the therapeutic segment, to help drive further growth.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Pet Food, Pet Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Pet Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
  • Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

    Euromonitor International
    May 2016
    Strategic Direction
    Key Facts
    Summary 1 Blue Buffalo Pet Products Inc: Key Facts
    Summary 2 Blue Buffalo Pet Products Inc: Operational Indicators
    Competitive Positioning
    Summary 3 Blue Buffalo Pet Products Inc: Competitive Position 2015

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