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Bleach in South Korea

Bleach in South Korea

The bleach unit price has been falling in the last few years due to private label lines offered at lower prices. Whereas major manufacturers tend to sell products at slightly higher-than-average prices with natural ingredients, major retail players like E-Mart, Lotte Mart and Homeplus provide basic bleach products at lower prices. Local small bleach manufacturers have established partnerships with the retail players to provide the products for the retailers’ private label lines.

Euromonitor International's Bleach in South Korea market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Bleach market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


BLEACH IN SOUTH KOREA
Euromonitor International
February 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Unit Price Falling Due To the Success of Private Label Lines
Slowly Increasing Retail Power of Hypermarkets and Internet Retailing in Bleach
Competitive Landscape
Local Manufacturers Dominate Bleach
Increasing Popularity of Natural Bleach Products
Category Data
Table 1 Sales of Bleach: Value 2013-2018
Table 2 Sales of Bleach: % Value Growth 2013-2018
Table 3 NBO Company Shares of Bleach: % Value 2014-2018
Table 4 LBN Brand Shares of Bleach: % Value 2015-2018
Table 5 Forecast Sales of Bleach: Value 2018-2023
Table 6 Forecast Sales of Bleach: % Value Growth 2018-2023
Executive Summary
Home Care Market Affected by Chemophobia and Climate Change
Transparency, Natural Ingredients and the Popularity of Consumer Appliances
Leading Home Care Players Maintain Their Positions
Desire for Safe and Comfortable Homes Boosts Natural Products
Pessimistic Outlook for the Forecast Period But A Chance To Rebuild Trust
Market Indicators
Table 7 Households 2013-2018
Market Data
Table 8 Sales of Home Care by Category: Value 2013-2018
Table 9 Sales of Home Care by Category: % Value Growth 2013-2018
Table 10 NBO Company Shares of Home Care: % Value 2014-2018
Table 11 LBN Brand Shares of Home Care: % Value 2015-2018
Table 12 Distribution of Home Care by Format: % Value 2013-2018
Table 13 Distribution of Home Care by Format and Category: % Value 2018
Table 14 Forecast Sales of Home Care by Category: Value 2018-2023
Table 15 Forecast Sales of Home Care by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources

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