As was the case in 2012 and 2013, retail volume sales of biscuits in South Korea declined slightly in 2014. This was partly due to rising health awareness among consumers, though demand for biscuits was also restricted by growing competition from other types of packaged food products such as sweet and savoury snacks, confectionery, pastries, snack bars etc. The fact that birth rates in South Korea have fallen steadily in recent years also hampered demand, as children under 14 years of age are...
Euromonitor International's Biscuits in South Korea report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2019 illustrate how the market is set to change.
Product coverage: Savoury Biscuits and Crackers, Sweet Biscuits.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Get a detailed picture of the Biscuits market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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