Bidco Africa Ltd in Packaged Food (Kenya)
Bidco’s strategic drive is focused on maintaining its position as East and Central Africa’s leading manufacturer of edible oils and fats and hygiene products. The company aims to increase its presence in the region by widening its distribution network. Bidco consistently invests in marketing and advertising campaigns in order to increase consumer awareness of its brands and products. The company changed its name from Bidco Oil Refineries Ltd to Bidco Africa in 2014.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Baby Food, Baked Goods, Breakfast Cereals, Confectionery, Dairy, Edible Oils, Ice Cream and Frozen Desserts, Processed Fruit and Vegetables, Processed Meat and Seafood, Ready Meals, Rice, Pasta and Noodles, Sauces, Dressings and Condiments, Savoury Snacks, Soup, Spreads, Sweet Biscuits, Snack Bars and Fruit Snacks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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