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Beyond Soda: Opportunity in Sparkling Beverages

Beyond Soda: Opportunity in Sparkling Beverages

Growth for carbonated soft drinks has slowed sharply over the last five years. Changing consumer habits and demands are reshaping the category and the wider world of sparkling beverages. This report explores the state of the carbonated soft drinks category in 2015/2016 and prospects for future growth through 2020.

Euromonitor International's Beyond Soda: Opportunity in Sparkling Beverages global briefing offers an insight into to the size and shape of the Soft Drinks market, highlights buzz topics, emerging geographies, categories and trends as well as pressing industry issues and white spaces. It identifies the leading companies and brands, offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change and criteria for success. The analysis can focus on value and volume for both off trade and on trade.

Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Soft Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


Beyond Soda: Opportunity in Sparkling Beverages
Euromonitor International
September 2016
Introduction
Global Carbonates are Slowing Down
The Wider World of Sparkling
Markets of Opportunity in 2020
Report Definitions

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