BFY packaged food in Ireland experienced current value growth of 5% in 2016. This growth was faster compared to the review period. Ireland’s economic fortunes continued and continue to improve. As unemployment fell and consumer confidence returned to the country, many consumers were more willing to spend extra disposable income on food products that they feel are better for their health.
Euromonitor International's Better For You Packaged Food in Ireland report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2012-2016, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2021 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Get a detailed picture of the Better For You Packaged Food market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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