Better For You Packaged Food in Denmark
A high sugar intake is still one of the main causes of obesity in Denmark. Younger age groups are strongly affected. The problem is also widely recognised in society; however, snacking and low sugar intake cannot go hand in hand. When Danes snack, they do so to reward themselves, celebrate the end of the week or enhance the experience of watching a film, and want “the real deal”. Since healthy lifestyle has a strong effect and the problems connected with high sugar intake are recognised, the maj...
Euromonitor International's Better For You Packaged Food in Denmark report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2014-2018, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: BFY Reduced Fat Packaged Food, BFY Reduced Salt Food, BFY Reduced Sugar Packaged Food.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Better For You Packaged Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
- Better for You Packaged Food in Denmark
- Euromonitor International
- March 2019
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- LIST OF CONTENTS AND TABLES
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- Headlines
- Prospects
- High Sugar Intake Still Worries Researchers, But It Is Not the Only Problem
- High Salt Intake Becomes A Known Problem in Denmark
- Self-education in Nutrition Leads To Differentiation Between Good and Bad Fats
- Competitive Landscape
- Toms Gruppen A/S Leads Sugar-free Sugar Confectionery
- Arla Foods Amba Rules Most Bfy Dairy Categories
- Private Label Has A Weak Presence in Bfy Categories
- Category Data
- Table 1 Sales of BFY Packaged Food by Category: Value 2013-2018
- Table 2 Sales of BFY Packaged Food by Category: % Value Growth 2013-2018
- Table 3 NBO Company Shares of BFY Packaged Food: % Value 2014-2018
- Table 4 LBN Brand Shares of BFY Packaged Food: % Value 2015-2018
- Table 5 Distribution of BFY Packaged Food by Format: % Value 2013-2018
- Table 6 Forecast Sales of BFY Packaged Food by Category: Value 2018-2023
- Table 7 Forecast Sales of BFY Packaged Food by Category: % Value Growth 2018-2023
- Executive Summary
- Health and Wellness in Denmark Continues Its Strong Performance
- Health and Wellness Trend Shapes Demand
- Royal Unibrew Expands Its Lead in Hw Beverages
- Modern Grocery Retailers Remains the Dominant Distribution Channel
- Positive Growth Expected Over the Forecast Period
- Market Data
- Table 8 Sales of Health and Wellness by Type: Value 2013-2018
- Table 9 Sales of Health and Wellness by Type: % Value Growth 2013-2018
- Table 10 Sales of Health and Wellness by Category: Value 2013-2018
- Table 11 Sales of Health and Wellness by Category: % Value Growth 2013-2018
- Table 12 Sales of Health and Wellness by Prime Positioning: Value 2013-2018
- Table 13 Sales of Health and Wellness by Prime Positioning: % Value Growth 2013-2018
- Table 14 NBO Company Shares of Health and Wellness: % Value 2014-2018
- Table 15 LBN Brand Shares of Health and Wellness: % Value 2015-2018
- Table 16 Distribution of Health and Wellness by Format: % Value 2013-2018
- Table 17 Distribution of Health and Wellness by Format and Category: % Value 2018
- Table 18 Forecast Sales of Health and Wellness by Type: Value 2018-2023
- Table 19 Forecast Sales of Health and Wellness by Type: % Value Growth 2018-2023
- Table 20 Forecast Sales of Health and Wellness by Category: Value 2018-2023
- Table 21 Forecast Sales of Health and Wellness by Category: % Value Growth 2018-2023
- Table 22 Forecast Sales of Health and Wellness by Prime Positioning: Value 2018-2023
- Table 23 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2018-2023
- Sources
- Summary 1 Research Sources