Market Research Logo

Better For You Beverages in Brazil

Better For You Beverages in Brazil

Sales of BFY beverages in Brazil continued to be affected by the negative performances of carbonates and nectars in 2017. These two beverage types combined account for the majority of sales within better for you beverages, playing important roles in the overall performance. Sales of carbonates continued to shrink in 2017, and for both regular and reduced-sugar versions, as consumers were looking for alternatives perceived to be healthier, such as bottled water and juice; however, sales of nectar...

Euromonitor International's Better For You Beverages in Brazil report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2013-2017, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: BFY Reduced Caffeine Beverages, BFY Reduced Fat Beverages, BFY Reduced Sugar Beverages.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Better For You Beverages market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


BETTER FOR YOU BEVERAGES IN BRAZIL
Euromonitor International
July 2018
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Sales of Bfy Beverages Are Negatively Affected by the Performances of Carbonates and Nectars
Stevia-sweetened Products Are Launched by Mass Brands
Bfy Beverages Expected To Register the Slowest Performance Over the Forecast Period
Competitive Landscape
Coca-Cola Rethinks Local Product Portfolio
Further Reductions in Sugar Content
Competition Becomes Fiercer Among Multinationals
Category Data
Table 1 Sales of BFY Beverages by Category: Value 2012-2017
Table 2 Sales of BFY Beverages by Category: % Value Growth 2012-2017
Table 3 NBO Company Shares of BFY Beverages: % Value 2013-2017
Table 4 LBN Brand Shares of BFY Beverages: % Value 2014-2017
Table 5 Distribution of BFY Beverages by Format: % Value 2012-2017
Table 6 Forecast Sales of BFY Beverages by Category: Value 2017-2022
Table 7 Forecast Sales of BFY Beverages by Category: % Value Growth 2017-2022
Executive Summary
Sales of Health and Wellness Products Recover, Despite Consumers' Reduced Purchasing Power
Economy and Mass Brands Embrace the Health and Wellness Movement
Multinationals Continue To Acquire Small and Healthy Brands To Complement Portfolio
Consumers Continue Looking for the Best Deals in Various Channels
Health and Wellness Expected To Grow Steadily Over the Forecast Period
Market Data
Table 8 Sales of Health and Wellness by Type: Value 2012-2017
Table 9 Sales of Health and Wellness by Type: % Value Growth 2012-2017
Table 10 Sales of Health and Wellness by Category: Value 2012-2017
Table 11 Sales of Health and Wellness by Category: % Value Growth 2012-2017
Table 12 Sales of Health and Wellness by Prime Positioning: Value 2012-2017
Table 13 Sales of Health and Wellness by Prime Positioning: % Value Growth 2012-2017
Table 14 NBO Company Shares of Health and Wellness: % Value 2013-2017
Table 15 LBN Brand Shares of Health and Wellness: % Value 2014-2017
Table 16 Distribution of Health and Wellness by Format: % Value 2012-2017
Table 17 Distribution of Health and Wellness by Format and Category: % Value 2017
Table 18 Forecast Sales of Health and Wellness by Type: Value 2017-2022
Table 19 Forecast Sales of Health and Wellness by Type: % Value Growth 2017-2022
Table 20 Forecast Sales of Health and Wellness by Category: Value 2017-2022
Table 21 Forecast Sales of Health and Wellness by Category: % Value Growth 2017-2022
Table 22 Forecast Sales of Health and Wellness by Prime Positioning: Value 2017-2022
Table 23 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2017-2022
Sources
Summary 1 Research Sources

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook

Share this report