Health-conscious consumers continued to seek low-calorie, low-sugar beverages with natural ingredients. In 2016, for the third year in a row, reduced sugar flavoured bottled water registered stronger retail volume and current retail value growth than reduced sugar carbonates. This was due to the successful entry of Coca-Cola Argentina SA with the launch of Aquarius Delight in July 2015, and buoyed by the expansion of Aguas Danone de Argentina SA with Levité Cero and We by Ser.
Euromonitor International's Better For You Beverages in Argentina report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2012-2016, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2021 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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Get a detailed picture of the Better For You Beverages market;
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