Despite two major televised sporting events in 2016, namely the Olympic Games in Rio de Janeiro and the European football championship in France, volume sales of beer remained flat. Nevertheless, the marginal increase in volumes recorded in beer in 2016 was a superior performance to the -1% CAGR registered in the category over the review period as a whole. The economic downturn which continued to affect the UK in the early stages of the review period was one of the key reasons for the declines s...
Euromonitor International's Beer in United Kingdom report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2012-2016), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.
Product coverage: Dark Beer, Lager, Non/Low Alcohol Beer, Stout.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Get a detailed picture of the Beer market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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